Better Together (A.I. & Web 3.0)
Dr Ian Tho
Partner at RSM (Data Science & Advanced Analytics) | Trusted Business Advisor | Mentor | Career & Life Sherpa | Coach
Better together, or symbiosis, in the context of this article, is the very real relationship described the mutually beneficial relationship between two entities. Specifically, how we use the tools, concepts of Artificial Intelligence (A.I.) and the next iteration of the web (Web 3.0) .
Making it easier to close the chasm between people & trust in the machines. Especially as Artificial Intelligence has been known to deliver hallucinations and fake information. Equally, making it easier to understand and use blockchain & cryptography (also Web 3.0) that has had its fair share of adoption challenges.
Together A.I. & Web 3 have the essential ingredients to alleviate both challenges.
There is a point where both these ideas support significantly improved safety, privacy, as well as soveriegnty & compliance. At a lower cost. All this whilst creating new opportunities for increased revenue streams.
Components of the new WEB (3.0) including Blockchain, Cryptography and Distributed Storage promise customers control over their digital identities without the use of any intermediaries (ensuring higher levels of security as changes require altering multiple copies across complex networks). Unique digital fingerprints (hash keys) authenticate. And data stored in multiple nodes in a decentralised network, reducing the risk of data loss or corruption due to a single point of failure.
These tools allow users to prove knowledge of information without revealing the underlying data itself (zero knowledge proofs), in addition to further enhancing privacy. The need for expensive data centers and server infrastructure is reduced as distributed networks are shareable.
领英推荐
Artificial Intelligence: Making Web 3.0 smarter, safer and more effcient. As machines learn alongside their human masters, A.I. algorithms analyse user data to provide highly personalised content, recommendations, and services; as well as natural language processing tools allow for more intuitive and user-friendly interactions with Web 3.0 applications.
Building trust with two examples. In the food we all need, trust is essential. This is enhanced by tracking the origin of food products, ensuring food safety, and preventing food fraud. Then verifying sustainable farming practices and fair trade certifications. Authenticating individual items, preventing counterfeits, and providing customers with a transparent view of the product's journey. Integrity in the Medicines we use to prevent counterfeit drugs, and tracking product recalls as well as verifying the ethical sourcing of minerals and components, reducing the risk of conflict minerals.
Delivering uber personalisation: where A.I. makes Web 3.0 experiences more tailored to individual users. Along with safety & privacy where A.I. tools protect user data and detect fraud. Also helping create and analyse voice, video and text based material (eg smart contracts) - all this whilst verifying identities and protecting privacy. Examples already in use include Decentralised Finance (DeFi) with trading strategies and risk assessment.
With how goods and services are made and delivered through supply chains. Web 3.0, especially blockchain technology, offers a powerful tool to enhance supply chain transparency. By recording every step of a product's journey on an immutable ledger, businesses can provide customers with complete visibility, boosting trust and loyalty.
So in summary. A.I. and Web 3.0, are a powerful duo, already revolutionising the digital landscape. By combining the decentralised nature of Web 3.0 with the intelligence of A.I., we have now, and ability to create a future where trust, security, and personalisation are essential.
Blockchain technology ensures transparency and security, while A.I. enhances user experiences and automates processes. Together, they promise a future where individuals have greater control over their data, businesses operate more efficiently, and society benefits from increased transparency and accountability. As the saying goes, "A rising tide lifts all boats," and in this case, the rising tide of A.I. and Web 3.0 is set to benefit us all. It is indeed exciting.