Something Airline Passengers Will Love

Instead of raising fees/fares, cutting services and shrinking seats, airlines could look to “day of” operational efficiency as the much more profitable path to quickly and dramatically cut costs, save fuel, generate new revenue and improve their competitive position starting with putting the passenger where they were promised, when they were promised.

Like Toyota did in the 1980s, a single airline could win big by rapidly making “day of “ operations the new competitive battlefield within the airline industry, something passengers would absolutely love. 

ATH Group’s Business Based Flow Management (BBFM) tool is the only independently validated, low cost, “day of”, COTS, system based, operational solution that, within months, could accomplish this and put the airline that implements BBFM at the top of the on time and profitability charts and lead the airline industry for years to come (Airline BBFM White Paper 2018-02-06).

Further, BBFM simultaneously benefits everyone - passengers, airlines, shareholders, airports, controllers, ATC providers, taxpayers, GA, manufacturers, employees and the environment.

Finally, and contrary to what we have heard, and continue to hear, and as proven by FAA, Embry-Riddle University, GE Aviation and others most congestion and airline delays are unnecessary and can be prevented “day of”. For example:

 1.    Using the readily available Big Data, predictive analytics, computational power, optimization software, prescriptive actions and available flexibility, all in real time, most airline delays and ATC congestion can be quickly resolved internally by an airline, “day of”, starting within months.

2.    Preventing delays/congestion by the airline is a big win for passengers, highly profitable for airlines and reduces ATC costs/complexity.

3.    ATC can never, and will never efficiently improve airline delays. Safety - yes, efficiency - no.

 Toyota did it - airlines could and airlines should.

• Air Traffic Control Is Not The Real Cause Of Airline Delays (Forbes.com, 2017-03-23)

R. Michael Baiada, ATH Group, Inc., [email protected]