The best way to market & promote something
Aaron Ross
Sales Advisor & Author: 'Predictable Revenue', 'From Impossible To Inevitable' & 'Income Operating System' (Coming Soon) | Global Speaker & Board Member | Book Coach
Got this question: "What's the best way to market & promote a book?”
Start with writing a book that:
1) Your ideal people will read / use, and
2) Recommend to others Simple, not easy.
But 100% where you need to go.
Take the time and steps to write the right book for the right audience. Slow is smooth (getting the “book” dialled in to your readers), and smooth is fast (so more people recommend it).
True for books, SaaS products, just about anything. Even the success of (honest) sales & marketing systems are based on happy customers who are willing to recommend your stuff.
As AI blows up all the infinite forms of paid and organic marketing (and spamming and scamming), there will be even more incentive for people to stick to word of mouth as sources of stuff they want to buy and use.
Helping Ambitious Businesses Scale Predictably with Proven Growth & Performance Marketing Strategies | 21X Top LinkedIn Voice
8 个月"Great advice! Writing a book that resonates with your audience and encourages word-of-mouth is key. Thanks for sharing these valuable insights!"
Founder - CMM | Coaching and Supporting Enterprises with Cold Email, Lead Generation, CRM Enrichment. @Clay @Instantly @OctaveHQ Experts and Partners. Technical Consultants for the largest databases in the world.
9 个月Compelling advice on prioritizing reader engagement over promotion tactics.
?? Partnerships Manager at Stfalcon | Strategic Business Development and Partnerships | IT Staffing #outsourcing #webdevelopment
9 个月Solid advice. Craft content tailored to ideal audience's needs. Simple yet profound.
I help companies resuscitate dead leads and sell using AI ?????????????? #copywriting #emailmarketing #coldemail #content #databasereactivation
9 个月Creating a book that resonates with your audience is key. Slow & steady wins the race.
?? Empowering "Mompreneurs" to Unlock $10K+ Months While Working Just 15 Hours a Week with #LessHustle - AI, Automation, Email & High-Level Proven Lead Gen Strategies ?? Business Mentor | Fractional CMO | Podcast Host
9 个月Creating content that resonates with your target audience is key to successful book marketing. Authentic recommendations and word of mouth will always be powerful tools in the age of AI marketing. ??