The best tools to help you brainstorm content ideas

Day 11/30. Sometimes we run out of ideas. Sometimes we run into a creative block. And sometimes we just need a little bit of inspiration. Use these tools to help inspire your content ideas next time:

1. BuzzSumo - This content research tool lets you analyze the top performing content around any given topic. Just enter a keyword and you'll see high sharing articles, viral blog posts, popular YouTube videos and more. Study these to understand what resonates and what doesn't.

Pros:

a) Shows the most shared content for a particular keyword.

b) Provides insights into content performance across different platforms.

Cons:

a) Limited searches in the free version.

2. AnswerThePublic - Generates content ideas by showing you questions people are asking online around a certain topic. Seeing the questions people have can spark content ideas.

Pros:

a) Visualizes search questions and prepositions related to a keyword.

b) Helps in understanding what users are searching for.

Cons:

a) Might not provide data for very niche topic.

b) Results can sometimes be overwhelming or too broad.

3. Reddit - One of the best ways to get content ideas is to go to subreddits related to your niche/industry and see what people are discussing. Active conversations can make for great content ideas. You can also gain insight into questions that are frequently asked or challenges that are common - use these to address your consumer pain points.

Pros:

a) Free platform with a wide range of topics.

b) "Trending" section can provide insights into popular topics.

Cons:

a) Requires time and patience to navigate and find relevant content ideas.

b) Some subreddits might not be active.

4. Google Trends - See what keywords and topics are trending up in search. Trending content could be an opportunity for timely content.

Pros:

a) Free to use.

b) Provides insights into trending topics globally or regionally. You can see rising searches and interest over time.

c) Allows comparison between different search terms.

Cons:

a) Might not provide niche-specific trends.

b) Doesn't reveal questions asked. Just numbers.

5. Ubersuggest - Ubersuggest allows you to generate content ideas by entering any keyword or topic. It will provide related keywords, questions, and search volume data. Whether you're looking to dive deep into keyword research, or simply get content suggestions, this tool has got you covered.

Pros:

a) Provides a plethora of keyword ideas and content suggestions.

b) User-friendly interface with visual data representations.

c) Offers free site audit features to understand and improve your website's SEO health.

Cons:

a) Data might not be as exhaustive as some other premium SEO tools.

b) For beginners, there might be a slight learning curve to understand all the features and data points Ubersuggest offers.

c) Results are mainly keyword-focused rather than topics or themes.

Remember, the key to great content is not just finding what's popular but aligning it with your brand's personality and message. While each tool has its own strengths and limitations, the key lies in leveraging them effectively to resonate with your audience. Whether you're diving into trending topics, trying to understand your ideal consumer, or simply optimizing for search engines, these tools offer a strong starting point. Look for common themes and high-potential ideas that delight your audience while achieving your goals.

That's it for today! Hope you enjoyed this content. Follow for more - Tomorrow, i'll mention a real-life case study that shows the power of your brand perception. Good day!