Best Sellers ??| Record-Breaking Prime Day ??| Section 3 Policy ??| Global Brand Building ??
Hey Amazon sellers!
Welcome to this week's edition of our Amazon Sellers newsletter!?
We're diving into innovative strategies from across the web. Don't miss our community highlights from LinkedIn.?
Without further ado...
Here are your insights:
?? Value Tip ??
You can use the "hot swap method" to launch a product on Amazon without purchasing inventory, test the success of other people's products, and minimize financial risk before launching your own private label product.
?? Let me show you how ???????https://youtu.be/J3MjkVa08ZY?si=pN7-2f95pKT7wkSd
News & Content
Best Selling Products On Amazon (2024) ??
Ecommerce sellers rely on Amazon to reach a massive audience of over 310 million active customers. That makes keeping up with the platform’s best sellers and new trends extremely important.
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How to Launch an Amazon FBA Business on a Tight Budget | Here’s How Much You Need To Start Selling on Amazon ??
Despite the growing popularity of the Amazon FBA business model, some individuals remain hesitant to enter the Amazon marketplace through the FBA program. Many are under the assumption that significant funds or capital are required to start selling on Amazon. This idea is inaccurate, for there are viable ways to start an Amazon business in 2024 with minimal funds or capital.
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Amazon announces record-breaking sales for 2024 Prime Day event ??
Amazon announced today that Prime Day 2024 was Amazon’s biggest Prime Day shopping event ever, with record sales and more items sold during the two-day event than any previous Prime Day event. During the 48-hour shopping event, Prime members globally saved billions on deals across every category.
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Understanding the Amazon Section 3 Policy ??
When agreeing to sell on Amazon, you agree to several terms in your contract. One of the most important policies is Amazon Section 3. What is the Amazon Section 3 policy, and how does it affect your business? What happens if you violate it? How do you avoid an Amazon Section 3 violation? We’ll answer all these questions and more.
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领英推荐
Strategies for Building Global Brand Recognition on Amazon ??
Competition on Amazon can be fierce, and simply getting products listed is not enough. However, building global brand recognition can help establish trust and differentiate your brand from competitors, which is a foundation for driving conversion rates.
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Amazon and Temu Swap Strategies ??
Temu wants to be more like Amazon, to reduce supply chain risk and offer faster shipping, while Amazon is racing to replicate Temu because it cannot ignore the fact that its low prices trump Amazon’s convenience for some shoppers. 20% of Temu’s U.S. sales now come from local warehouses in the U.S., not China, according to two people close to Temu, reported The Information. It was 0% at the start of the year. That’s a massive and fast change for a marketplace that only started onboarding local sellers less than four months ago in March. According to Marketplace Pulse research, local sellers account for most new sellers joining Temu.
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The 10 Biggest Obstacles for Amazon Private Label Sellers and Ways to Overcome Them ??
Amazon’s marketplace offers immense opportunities for private label sellers, but these opportunities come with significant challenges. Here are the ten biggest obstacles faced by Amazon private label sellers in 2024, along with robust solutions to overcome them.
Highlights from the Community
Optimize your listings for mobile. Infinity scrolling images can look awkward and split. Ensure your visuals are mobile-friendly.
Refresh your Amazon content now. The old text-heavy SEO approach is outdated. Focus on conversion with high-level design and key benefits. Customers skip dense text; Amazon values click-through and conversion rates. Use large banners, carousels, and landing page styles.
Ensure your Amazon PPC campaigns are optimized with the right negations. Use the yearly approach: 1:1 in year 1, 1:2 in year 2, and 1:3 in year 3. Alternatively, apply the golden ratios: 1:2 for safe bets, 2:1 for growth, and 1:3 for mature accounts.
Targeting the right keywords is crucial for product launches. Use highly specific, long-tail keywords to improve ad relevance and conversion rates. Balance between search volume and relevancy to find the best keywords for your product.
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To your continued success on Amazon,
Rick Wong