Best Products for Post COVID Times

Omura - Best product for at home consumption during COVID Times

One year into COVID lockdown, I’ve been reflecting on trends in the industry as well as the realities of at home consumption. As COVID began we all stocked up on cannabis as we were concerned it wouldn’t be available to us. As that has diminished and we are seeing new trends emerge in the industry at large.

Flower Consumption

Flower remains king globally, however we are seeing lots of consumer interest in different ways to enjoy flower, Consumers are buying 50% more [1] pre rolls in 2020, including growth in half gram pre rolls. People want a smaller dose they can enjoy themselves. 

Heat-not-burn technology is a new innovation at the forefront of whole flower cannabis consumption and the growth in pre rolls. A new brand I am loving during COVID is called Omura which creates precisely dosed pre-rolls for use in a proprietary device.

How does Heat-not-burn technology work

Generally the way heat-not-burn technology works is the flower is put into a chamber, or a flower stick for Omura, and the flower is heated in that chamber. Devices like the PAX use conduction to heat the flower. So the flower needs to be touching the heat source in order for it to get to temperature. Omura works differently in that it uses convection to heat the flower.

Omura’s heat not burn technology goes through a range of temperatures from around 250°F to up to 430°F. As the heat curve goes through the temperatures, it activates all the terpenes and cannabinoids delivering the ‘Entourage Effect’.

The convection oven in Omura helps maintain a hygienic, smoke-free experience, and significantly reduces the exposure to harmful chemicals. The devices generate minimum odor and vapor making you a good neighbor to anyone in your apartment building or any one else you are sharing your home with as we all work at home. The individual flowersticks as the mouthpiece allow you to safely share your device without sharing your germs.

https://mjbizdaily.com/sales-of-cannabis-pre-rolls-up-nearly-50-in-2020-despite-pandemic/