The Best Marketing Strategy for Orthodontists is ...

The statistics prove it. The most successful businesses regardless of profession invest in it. The most famous entrepreneurs are obsessed with it. However, why does it remain the least invested in and understood form of marketing in orthodontic practices?  It is also the single hardest thing to convince business owners they need even when every business on the planet benefits from it not matter how good, bad or in between they are doing. It is also a form of marketing that I like to call "recession proof."

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