Best (and first) spatial audio newsletter of 2024
Martin Rieger
Mit 3D Audio ein Zeichen setzen - bevor es alle tun | Marken- und Produktexperiences, immersive Erlebnisse mit Storytelling
Welcome back to my newsletter. here are the most important topics of this month that you shouldn't miss:
Transaural audio: Binaural sound for loudspeakers?
Sounds like a no-no, but it works when done right to the listener’s head. Transaural audio is a very interesting technology that kind of blew me away???. It aims to deliver a binaural, three-dimensional sound field through two loudspeakers instead of headphones.
The technology leverages advanced crosstalk cancellation algorithms to ensure that each ear hears only the sound intended for it. This allows the listener to perceive audio cues like distance, direction, proximity, and elevation, thereby replicating a lifelike sound environment.
Courage pays off : this innovative audio concept was a winner at the World Media Festivals!???
I took over the recordings at 30 degrees in the shade on a race track ???. A job full of extremes: whisper-quiet ASMR sounds and loud engine noises. I was responsible for the sound and have rarely experienced a film crew that was so quiet as a mouse. ?
Even the cameraman asked me how he should record the images so that the sound worked as well as possible for me. So much trust and freedom are the key to such an immersive production. ?
The best of two internet hypes was utilised here. The combination of ASMR and powerful 3D audio takes the advert for the Audi R8 Coupé V10 GT to a new level.
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My top?5 spatial audio highlights fresh from the CES in Las Vegas
??? Audioscenic Limited has made a name for themselves with truly unique products. Their latest product with Acer has released the SpatialLabs View Pro 27 monitor, which offers an immersive 3D audiovisual experience with eye and ear tracking. This technology allows the sound to follow the user's head, providing a headset-like experience without headphones. ?
?? Dolby.io Atmos and Vision in vehicles: Mercedes-Benz AG is setting new standards in car audio with the extension of Dolby Atmos support to Amazon Music and audio books. This technology provides an immersive listening experience and opens up new possibilities for enjoying spatial audio beyond Apple Music. ?
?? Samsung's 2024 audio product line: Samsung Electronics presents innovative speakers and soundbars with advanced AI algorithms. The Music Frame is a highlight, disguised as a modern picture frame that displays art or photos, but also plays sound. The HW-Q990D soundbar offers 11.1.4-channel Dolby Atmos sound and supports 4K 120Hz pass-through for a high-quality audio experience.
?? Why the Apple Vision Pro should be called Apple 'Audio' Pro ????
Everybody talks about the device but misses these features:
? What have I forgotten? Oh yeah, what do people actually listen to, what's the content? More on that in future posts, but for now:
Let me know if there are any topics you want to read about in the next Newsletter. Just send me a short message. I am always happy to connect???
Wow, your roundup on #spatialaudio news is incredibly insightful! ?? As Steve Jobs once said, "Innovation distinguishes between a leader and a follower." It sounds like these highlights are leading the charge in audio innovation. Speaking of innovation, did you know there's an opportunity to be part of a Guinness World Record for Tree Planting? This could be a fantastic alignment with cutting-edge brands looking to make a positive impact. Check it out here: https://bit.ly/TreeGuinnessWorldRecord ???
Informative.
?? Absolutely thrilling lineup for #spatialaudio this year! As Steve Jobs once said, "Innovation distinguishes between a leader and a follower." Can't wait to dive into the details of Apple Vision Pro. ??? What has been a game-changer for you in the audio space? #InnovationLeaders