This Is The Best Book I’ve Ever Read On Creating Online Courses, eBooks, or Digital Products That Sell

There are a lot of books about creating and selling digital products.

And I've read most of them. Generally, they're meh!

But the best book on creating and selling digital products that I've found is "Value Proposition Design " by Alex Osterwalder et al.

For a few reasons:

• Reason #1: It is methodical. Alex Osterwalder provides a step-by-step approach to product development that is easy to follow.
• Reason #2: It is visual. The book includes diagrams and visual aids that make complex concepts easier to understand.
• Reason #3: It is actionable. It includes a detailed process to take an idea to a product in the hands of customers.
• Reason #4: It applies to courses, books, and other digital products. The strategies in the book are versatile and can be adapted to various types of digital products.
• Reason #5: It is beginner-friendly. Even if you're new to creating digital products, this book breaks down the process in a way that's easy to grasp.

If you are at all interested in creating products that actually sell, I can't recommend this book enough.

(And if you've read it, do you agree? What other book would you recommend for beginners?)

P.S. A lot of my own experiments, as documented in my upcoming book, "The 48Hr Book Method ," were inspired by "Value Proposition Design."

(NOTE: This post was originally published on my blog here ).