THE BEST ADVICE FOR YOUR RADIO SHOW IN 2024

The last thing you should do is rush past Christmas break and the much-needed time off. But I also think it’s important to hit the ground running once you’re back in the swing of things. So, here’s something to ponder before the new year begins.?? Let’s dive into this week’s Beyond The 615 Column, article # 133.

This might be the best advice for your radio show in 2024: a good example is worth twice as much as good advice.

HERE’S THE TAKEAWAY

Show the listener, don’t tell them. Instead of offering good advice, be a good example by using the funnel technique as your on-air break ends. This helps you drop crumbs of connection that the listener can pick up.

Here’s where it pays off. Connections lead to conversations. Conversations lead to listening habits. Listening habits lead to fans who are most likely to support the mission of your radio station.

p.s. Have a great Christmas break and I hope to see you in 2024!

#radioshow #radiopersonality #radiohost #radio #radiodj #onair #radiocoaching

In 2021, Todd Stach launched Beyond 615, a coaching and consulting service, where he strives to help others build confidence and discover their full potential. He has led over 1,300 coaching sessions with radio shows. At the time of this article, he serves 28 shows at 12 radio stations. Todd has also written 165+ free articles to encourage on-air personalities and program directors. He and his family live in the (615) area code, aka the heart of the CCM industry.