The Bernhart Bulletin
Jerry Bernhart
"When the thundering herd of resumes fails you" 36 Years Experience as a Leading Solo Practitioner in Marketing Recruitment: DtoC ? B2B ? CMO/VP/Director/Manager ? Clarity.fm Expert ? 1300+ Placements ? Author ? Speaker
The Bernhart Bulletin for October 2023
Your Authority for Marketing Jobs
Time to call them exactly as I see them. Five things marketers need to?know, right now, in 50 seconds:
Gen AI in High Gear
Use of Generative AI among clients now growing most in customer engagement. Some offering call summarization and hyper-personalization to create unique experience.?
In-Office/Hybrid Trends Developing
For marketing teams: -My checks show larger firms going with 3 days in office per week. Office days Tuesday/Weds with Thursday a close third.?
Big Jump in Job Postings
Active mid-to-senior level full-time marketing-related job postings on LinkedIn up 50% from June, currently at approximately 32,000. Two-thirds are on-site.
Top Talent Prefers Remote
My own discussions with marketing candidates support interesting McKinsey study: 45% of "thriving stars" working remotely, versus 36% in hybrid arrangement and 19% in person.?
Good Time to Hire a Fractional CMO? Ask 100 business owners what a CMO does you might get 100 different answers. Enter the interim CMO to help businesses meet specific growth goals. Recent layoffs are adding to their numbers, providing employers a much wider selection of industry-experienced talent.? Few of these jobs are posted. Most coming through networking.
CEO-Web Rocket Media Digital Firm- Career & Health Coach; Recipient Wharton/ University of Penn Med Healthcare of Business Specialization Certification Generative AI Data Analyst & IBM Cybersecurity Analyst Certification
1 年Hey Jerry! Thanks for sending! I am happy to offer my Fractional CMO services for anyone who needs! I hope you are well!?
"When the thundering herd of resumes fails you" 36 Years Experience as a Leading Solo Practitioner in Marketing Recruitment: DtoC ? B2B ? CMO/VP/Director/Manager ? Clarity.fm Expert ? 1300+ Placements ? Author ? Speaker
1 年Thank you to the 16,000 subscribers of the Bernhart Bulletin!
"When the thundering herd of resumes fails you" 36 Years Experience as a Leading Solo Practitioner in Marketing Recruitment: DtoC ? B2B ? CMO/VP/Director/Manager ? Clarity.fm Expert ? 1300+ Placements ? Author ? Speaker
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