on being hard to offend

Being hard to offend is a crucial competency for business owners, and a rule of thumb called Hanlon’s Razor will help you on that journey.

I’ll admit to being very easy to offend for the better part of my life.

If indignation were a sport, I’d have medals around my neck and a Nike sponsorship.

Let me tell you from long experience, you can always find some slight if you look hard enough, and this posture comes with a cost.

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Start offering productized services.

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About Austin L. Church

Hi, I'm Austin L. Church, a writer, marketing consultant, and business coach.

I started freelancing in 2009 after finishing my M.A. in Literature and getting laid off from a marketing agency. Freelancing led to a portfolio of mobile apps, tech startup, children's book, branding studio, and consulting practice.

Over the last 15 years, I've made north of $1.8 million as a creative entrepreneur, and looking back, I see so many missed opportunities.

That's why I'm so passionate about stacking up specific advantages and teaching freelancers, consultants, and creators how to do the same.

I want more of us to find our income-lifestyle sweet spot.

You can learn more at FreelanceCake.com.