Being Friendly Will Get You More Business Than Being The Smartest In The Room. Here's Why.

My dad gave me the best business advice: "Being friendly will get you more clients than being the smartest." Most people think being nice and having good customer service is an advantage for a small business. It is true but often forgotten as a business grows.

Being nice is a good skill, and being friendly is even better. But on the other hand, studies show that being too smart or arrogant will lower your chances of success. So why aren't more people taking note of that?

People want to do business with someone they like, trust, and are familiar with, but most importantly,

People like to buy from people who listen to them.

Listening is an important skill in business, it helps you understand their problems, and it also helps you understand what they want and need. To be successful in business, one must build trust between themselves and their clients. The best way to build trust is by listening to your clients. By listening to them, you will be able to fully understand their needs without having any interruptions, which would make it difficult for both parties involved in the conversation (you and your client).?

It wouldn't mean much if we discussed another person's life story. Still, this becomes very important when talking about business because learning about someone's past experiences can help us learn how to improve our products/services. In addition, they become more appealing/appealing to potential customers who may not know much about what we offer yet.

Being likable will help you build a network of friends and collaborators.

People want to assist you when you are friendly. As a result, they feel compelled to reciprocate and give back, even if it's just a smile or a kind word.

Likable people have an easier time getting jobs, meaning they have more money to spend on your products or services. They also have more opportunities because they get their ideas heard and implemented more often than others. Research from Harvard University has shown an inverse relationship between how likable someone is and how likely they are to be promoted at work. The less likable people are perceived by their colleagues, the less likely they are to get promoted!

Friendships lead to referrals, opportunities, and new deals.

In the business world, you should always be friendly. It's the right thing to do and will help you get more business. The truth is that friendships lead to referrals, opportunities, and new deals. Friends are more likely to refer you to other people than strangers because they know that your work is good quality and can trust you. They're also more likely to introduce you to new opportunities or help with a deal when they know that being friends means relying on each other for support.

Your friendliness will be noticed by the people above you in the business world and can help you get promoted faster.

• Being friendly to people above you in the business world can help you get promoted faster.
• People are likelier to promote people they like, trust, and respect.
• Being friendly with those around you makes it easier for them to see what a valuable employee you are.
• Your friendliness will be noticed by the people above you in the business world, which could lead to opportunities.

People are drawn to charismatic leaders; people are not put off by smartness.

So, it's no surprise that charismatic leaders are more successful than your average business owner.

Charismatic leaders have a positive attitude and an approachable demeanor. These qualities make them likable and easy to work with. In addition, when people see a leader who is confident and comfortable in their skin, they are naturally drawn to them.

It is important to consider how many people dislike networking events or other business situations requiring getting out of their comfort zone. People who want to work with someone they know will help make the interaction as smooth as possible for both parties involved. It translates into better sales/deals/opportunities across the board.

Friendly people are perceived as more trustworthy than unfriendly people.

• You may think, "Of course, being friendly is important. I know that." But when you're in the middle of a conversation, it's easy to forget a basic human truth. People are more likely to trust and believe the word of someone pleasant and friendly than someone who is not.
• We've all heard how important it is to smile in business. Smiling makes people feel better about themselves, making them more likely to do business with or buy from you later (the halo effect). Because trust and likability are closely related, being friendly will make people think you're trustworthy. Which, more than other qualities (such as intelligence or competence), will lead them to want to work with or buy from you in the future.

If you're friendly and authentic, it's easier for potential clients and others to perceive you as an expert.?

If they don't like or trust you, they will be less likely to hire you or buy your products/services.

You've probably heard the saying, "it's easier to get forgiveness than permission," right? Well, this applies here as well. It's better if someone forgives you for being yourself instead of pretending to know everything when you don't know much!

If you're friendly and authentic, it's easier for potential clients and others to perceive you as an expert in what you do. You will reveal your credibility through whom you know rather than just how much knowledge or experience that person has accumulated over time.

When dealing with customers or clients, it's easy to make a mistake, especially if they're not your usual customer or clientele. We've all had bad experiences with someone rude, overbearing, or just plain annoying--and we probably don't want that kind of thing happening again! With this in mind:

• Be friendly! Don't be shy about introducing yourself and being enthusiastic about other people's ideas and opinions. Even if someone doesn't end up hiring your services (or recommending them), he'll probably like working with a friendlier person anyway!

Getting along with a range of personalities is an important skill in business.

It would help if you worked with various personalities and skill sets.

• Working with different people will help you grow your business.
• You'll be able to get along with any personality type and learn from different styles of leadership.
• Understanding other people's points of view is an invaluable skill in business.

In a nutshell:

Business owners can begin to change their outlook by realizing the importance of human interactions and treating existing and potential customers with sincere warmth and courtesy. As you focus on your interactions with others, you'll find that friendly business owners have more clients than those who are indifferent or annoyed.

And while you'll want to be sure that the tone of your business message is on point, don't be afraid to inject a little personality where and whenever it makes sense. People are more likely to get in touch again if they feel like they know you (a good friend) rather than just a faceless business brand.

- Your partner in progress, Valeria.