Behind the scenes: Diageo’s first experience on Apple Vision Pro
We’re excited to share Diageo’s inaugural experience for Apple Vision Pro. Diageo , a global leader in premium drinks, created a life-like experience to showcase the rich legacy, craft, and culture of Don Julio tequila in an immersive, engaging way. Trigger XR , a leading XR developer and agency, built the Tequila Don Julio app on Apple Vision Pro using Unity ’s support for visionOS with PolySpatial technology. Let’s dive into how the teams overcame challenges with Apple Vision Pro and uncovered process and operational opportunities in the development of this unique, interactive experience.
Creating Tequila Don Julio’s immersive app on Apple Vision Pro: An interview with Trigger XR
Read an interview with James Roosevelt , Director of Technology at Trigger XR, about what led Trigger XR and Diageo to build this new experience, the process (including tips on implementation of lighting and material scenarios), and why they chose Unity.
Exploring Don Julio’s rich heritage of tequila making: An immersive journey through Apple Vision Pro
Join us on July 23, 2024 at 9am PT for a webinar: Building Don Julio Tequila’s immersive app on Apple Vision Pro with James Roosevelt , Director of Technology at Trigger XR and Devin Nagy , Global Head of Digital for the Tequila category at Diageo.
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In this session, we’ll dive into how Trigger XR worked with Diageo to build the Tequila Don Julio experience on Apple Vision Pro, aligning with Diageo's Breakthrough Innovation strategy and emphasizing how XR technology pushes the boundaries of business innovation while generating ROI. We’ll also explore the robust functionalities of Unity that empowered this pioneering work in spatial computing.
The latest on Apple Vision Pro: Launching in the UK, Germany, France, Australia and Canada
Apple Vision Pro is launching in the UK, Germany, France, Australia and Canada on July 12. As you dive into the world of immersive experiences and groundbreaking applications, Unity is here to support your development. With Unity’s support for visionOS, you have templates as a starting point and On-Demand Training for technical guidance.
Apple Vision Pro is currently available for purchase in the U.S., China mainland, Hong Kong, Japan, and Singapore.
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