Behind the Conversations

Welcome to Behind the Conversations – your go-to source for the latest in communication, tech, and trends shaping the future. This month, we're diving into major CPaaS wins, telecom innovation, and what’s next in AI-driven messaging. Ready? Let’s go!?

Infobip Leads CPaaS Innovation - Metrigy Ranks Us a Leader!?

We are proud to be named a CPaaS Market Leader in the 2024 CPaaS MetriRank Report! For the second year in a row, we scored highly for our product mix, customer sentiment, and customer business success. This accomplishment is a testament to our unwavering commitment to innovation and helping customers reach their goals.

See what sets us apart: Metrigy's CPaaS MetriRank Report

Why Telcos are Owning the Future of CPaaS?

Telcos aren’t just keeping up - they’re shaping the future of communication. In the latest Mobile Ecosystem Forum Minute Quarterly, Viktorija Radman unpacks how CPaaS, RCS, and Network APIs are transforming telecom. It’s all about partnerships, innovation, and new revenue opportunities. Are telcos ready? Read the article and discover how partnerships are driving the next wave of telecom innovation here: MEF Minute Quarterly - Issue 16 - MEF.

New Era of Communication: Infobip and NTT Launch NTT CPaaS in Japan?

We partnered up with NTT Com Online to bring NTT CPaaS to Japan! By combining NTT’s SMS leadership with Infobip’s advanced CPaaS technology, businesses can now access cutting-edge omnichannel tools like email, voice, live chat, and in-app messaging. This localized platform supports seamless integration and empowers businesses to elevate customer engagement, driving innovation and digital transformation across Japan.

Learn more here: NTT Com Online

Talk about Customer Obsession??

Our partnership with TrueBusiness made headlines in Thailand. Together, we have launched "True CPaaS" (True Communications Platform as a Service), a next-generation AI-enabled communications platform designed to transform and enrich the digital customer experience for Thai businesses. Eager to read more about this story from Asia?

Read about it here.??

Find us at MWC Barcelona 2025?

We’re thrilled to announce that Infobip is heading to MWC Barcelona 2025, which will take place from March 3 to 6 at Fira Gran Via. This year, we’ll spotlight some exciting innovations, including RCS, AI Hub, Open Gateway & Camara, Network APIs, and Conversational AI & Voice Assistants. As a global leader in CPaaS, we’re all about creating seamless, connected experiences that make communication smarter and more effective.?

Swing by our booth in Hall 6, Stand 6B16 and let’s chat about how we’re shaping the future of communication. Can’t wait to see you in Barcelona!??

Discover more details here: GSMA MWC Barcelona 2025

As we wrap up the first edition of Behind the Conversations, we’d love to hear your thoughts! What topics should we dive into in future issues? Share your ideas in the comments.?

Let’s keep the conversation going — your feedback drives us forward and ensures we deliver the insights you care about most!?

This newsletter is intended to share updates and insights about our company and industry in an open and transparent manner. We strive for accuracy and fairness; however, information may change over time, and the content is for general informational purposes only.?