Become a professional business owner with the help of mentoring
Pic by Christina Morillo

Become a professional business owner with the help of mentoring

Simon Phipps Mentoring has developed a comprehensive approach for business owners seeking to transition from uncertain and haphazard strategies to becoming professional and effective business owners. It emphasizes a structured process over quick fixes and magic solutions, requiring effort and thoughtful consideration. The Masterplan aims to equip business owners with skills, knowledge, and insights for long-term success. It consists of three levels and nine steps, offering a systematic path to business growth and control.


Foundation Level: This level focuses on establishing a strong foundation for your business by answering four key questions:

  • What do you want from your business?
  • What level of profit is required to achieve your goals?
  • How many customers are needed to attain that profit level?
  • What strategy is best suited to attract those customers and generate profit?

The Foundation Level consists of three steps:

  • Your Life Plan: Define your personal and business goals.
  • Your Numbers: Determine the financial metrics necessary for success.
  • Your Path: Identify the strategies and approaches to achieve your goals.


Execution Level: With a solid foundation, the Execution Level guides you in implementing your plans effectively. It addresses the importance of having the right team, acquiring customers, and delivering products or services consistently and profitably. The Execution Level's three steps are:

  • Your Team: Build a capable and aligned team to support your business goals.
  • Rhythmic Acquisition of Customers: Develop a systematic approach to attract customers predictably and profitably.
  • Delivering Excellence: Provide consistent and high-quality products or services to customers.


Optimisation Level: The Optimisation Level is the final stage, focusing on freeing business owners from day-to-day operational tasks. It enables you to monitor your business's routine while giving you the ability to focus on strategic decisions. This level consists of three steps:

  • Your Day To Day: Establish a system to oversee your business's operations while freeing yourself from daily tasks.
  • Leverage Your Business: Implement strategies to optimize different aspects of your business.
  • Don't Work Fridays: Achieve a level of control and freedom that allows you to choose how you spend your time.


If you would like to develop a structure and strategy for your business that will allow you to live the lifestyle that you want then please click on the button below, visit my website and book an appointment.

Simon Phipps Mentoring


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