Become A Local Authority & Expert

Establishing yourself, then, as the authority in your field is how you can dominate your competition. It positions you above others and opens doors, which is the most important responsibility of any business owner/CEO: to acquire and retain customers.

To develop that authority you need a solid presence in each of what I call the 4 pillars:

1. Branding. Building brand isn’t just about building your company’s brand but also your personal brand. For your audience to recall your name, it must be clearly recognizable and associated in their minds. Distill your personal brand into what makes you unique. A few key factors will help you discover your unique brand: your personal mission, your philosophy, your journey and your community. Well-known leaders are very clear about who they are.

2. Content marketing is the means through which you build your omnipresence. You need to commit to creating a significant amount of high-quality content written specifically for your target audience. It can come in multiple forms: white papers, articles, blog posts, webinars, podcasts or, like Charlie Epstein, a book. As you create appreciable content, you create a legion of fans who are excited to consume what you create.

3. Lead generation. What does authority marketing have to do with lead generation? Everything. It’s far easier to generate leads when you’re seen as an authority. As an authority, you can tell people what they need, and they’ll believe you. If you come at them looking and acting like a salesperson, they’ll ditch you faster than a toupee in a windstorm. Increasing your perceived value leads to many benefits which impact every part of the sales cycle.

Once you develop authority, you no longer have to chase sales leads and prospects.

4. PR and marketing.  People don’t believe what you say about yourself, but generally, they will believe what the media says about you. Whether it's coverage from CNBC or a local radio station, people will assume that you’re an authority; and that’s good for business. It’s irrational, but there’s nothing rational about the general public’s decision-making process.

ATTRACTION MARKETING DEFINED:

'Attraction Marketing' is a marketing strategy that ATTRACTS customers and clients to you who already want to buy what you have to offer. Imagine having people reaching out to YOU every day asking YOU about YOUR business, products, and services?!

Imagine having your Facebook inbox flooded with hungry prospects who initiate conversation with you, and are excited to learn more about YOUR opportunity?!

One of the biggest benefits you will experience when you apply 'Attraction Marketing' to your business is you will be able to...

Say good-bye to convincing, chasing, or begging... No more cold calling, buying leads, or getting rejected...

The fundamental first step to Attraction Marketing is you must BRAND YOU!

You must Brand YOU, NOT your company. People join people, NOT companies... and they are looking for leadership. Therefore, you must Brand YOU! Step up, become the Leader, YOU are the ONE!

Attraction Marketing is about getting good at something your target audience wants, and then It's about SERVING & IMPACTING your audience with consistent VALUE.

And check this out... this is why VALUE is so important as you Build & Brand YOU...

MONEY IS JUST A REPRESENTATION OF HOW MUCH VALUE YOUR BRING THE WORLD. THE MORE VALUE YOU INJECT INTO YOUR AUDIENCE, THE MORE MONEY YOU MAKE... IT'S THE LAW!

When you combine elements of Authority Marketing and Attraction Marketing you get the perfect strategy to build a brand that attracts high end clients that are brand loyal, will spread the word, and buy your high end products.

Add elements of Visual marketing and Going Viral...You become the unstoppable brand.

What if there is a way to combine the 4 pillars of marketing in a way that brought major Exposure to a Brand , built instant credibility and attracted high end clients ?

There is such a strategy, a premium Content Marketing strategy that was designed to position the client as an expert and thought leader while rapidly boosting the visibility of the client on social media and search engines.

How? A talented business writer begins to do a business write up about the client, includes a photo and link to website and outreaches to popular publications and industry blogs (like Huffington post, Life hack, Forbes Entrepreneur, INC, Medium) etc. The writer also write some public relations news articles about the client in both national and local media outlets, major Tv and radio station, major newspapers, and content discovery channels. (Yahoo, CNBC, Associated Press, CNN, ABC) and all the articles link back to their website.

Now all these well known and well respected organizations are sharing and distributing Content about the client. In addition, their is a social influencer also promoting and sharing their content

These are all high authority sites which is great for SEO. The local sites are great for local website traffic. Brand recognition of publishing sites make them great content to promote and get shared on social media. Very quickly the client elevates from just another....to a person whose been in some popular media channels and industry publications. All the local and national attention must means he's or she's the authority!!!

In 90 days of constant exposure, search engine traffic, and social media engagement , the client becomes one of the most trusted real estate investor, chiropractor, lawyer, dentist, medspa owner, financial planner, tax consultant , Realtor or service provider in the city! A LOCAL STAR.

Pr, marketing, and brand building combines to rapidly boost EXPOSURE , Brand Recognition, and potential income. Service prices increases, paid speaking engagement, seminars and consulting sales has 10X their ability to generate cash.

My local Star brand marketing is especially designed for service based business owners and professionals to elevate quickly their online and local visibility while building authority and attracting bigger cases, deals, and high end clients.

It covers Local SEO, Social media marketing, lead generation, and Sales.

Tomorrow until Monday 1 month for $1999

$3,000 - Viral marketing , PR, marketing , promotion and Local SEO

OR

$5,000 includes branded video marketing, Viral, PR, marketing , promotion and Local SEO

Can be a 1 month jolt (though backlinks are permanent ) or monthly services to dominate local search , social media and client acquisition.

Be sure to ask for your 5 day beachfront resort gift voucher!