Beauty in Browsing: Résonance Vineyards Website Evolution

We recently partnered with Résonance Vineyards, a distinguished winery in the heart of the Willamette Valley, to give their website a refresh. Renowned for their exceptional wines and dedication to the unique terroir of the region, the refresh was born from a desire to highlight their new Tasting Salon in Dundee Hills and new estate, Koosah Vineyard, in Eola-Hills.

At Flint Design, we thrive when creativity meets functionality. When brand strategy is expressed thoughtfully from the logo and tagline through packaging into digital media. Therefore, we took this opportunity to not only communicate the new additions at Résonance, but to enhance the user experience in its entirety.?

A streamlined navigation effortlessly guides visitors through the history, vineyards and wines of Résonance; stunning photography and videos capture the essence of the brand; while amplifying direct to consumer sales opportunities throughout the website. Moving further into the website, newly designed vineyard pages feature distinct stories of the terroir and take visitors on a journey through Résonance's dedication to excellence and winemaking, pulling them into a deeper understanding of the “somewhereness”—terroir, climate, viticulture, winemaking practices—of this special brand.

While we strive for beauty in all our design work, a website refresh should never be just about aesthetics. For many, it’s the first touchpoint of the brand and serves as the online embodiment of the vineyard, winery, and tasting space. It must connect with people, capture their attention and invite them into the brand experience.?

Each project we work on is an opportunity to create momentum for a business, to build sales, and to engage deeply with the brand's audience.

We invite you to experience the website for yourself at Résonance Wines and for the full brand journey visit us at Flint Design Co.