SHIFT #16- Beating the clock: Outsmarting your mind’s Time Tricks

SHIFT #16- Beating the clock: Outsmarting your mind’s Time Tricks

Isn’t it funny how we always wish for a few more minutes in our day?

Just those extra 5 minutes after we snooze the alarm.

An extra hour to finish that project.

Just 10 more minutes to reach the airport.?

Time, in reality, is the biggest currency in the world.

Think about it: you can always make more money, but you can never make more time.

From CEOs juggling back-to-back meetings to parents balancing work and family life, we’re all running against the clock. We value faster services, whether it’s opting for same-day delivery on Amazon or choosing the express lane at the grocery store, because, the time saved feels like a little victory.


In this newsletter, we will cover the following:

  • Tick-Tock, break the Productivity block (Reading time: 1 min)
  • Outsmart the 5 mind tricks that impact Time Management (Reading time: 1 minute 50 secs)
  • Happy Hours: Time and Joy (50 secs)


An Hourglass of Decisions

Time is slipping through your fingers like sand in an hourglass. Each grain represents a decision you need to make, piling up until you feel overwhelmed by endless choices. It’s like an endless online shopping spree—so many options for shoes, clothes, gadgets, and more. The more you browse and read, the harder it becomes to make a choice. Decision fatigue settles in, draining your mental energy.


For employees, this constant need to make decisions leads to burnout. Efficient processes act as an oasis, reducing friction and giving your mind a break. When employees aren’t bogged down by endless choices, they are better able to focus on delivering excellent service and keeping clients happy. Effective time management allows for high-quality results within realistic deadlines. Clients value this quality and this makes them more likely to build long-lasting relationships.

The confounding fact is that you’ve heard all this advice on time management before, but still find yourself stuck in indecision.

Why? Because you are overlooking a key point – time is not just finite, your perception of it is warped by cognitive heuristics.

These are the subtle mind tricks that distort your judgment about time, priorities, and choices. Once you learn to identify these heuristics that hold you hostage, you can escape their grasp and manage your time more effectively. The hourglass still trickles, but you decide where each grain falls.

This edition of Shift demystifies 5 key heuristics that warp our perception of time.

Enjoy your Time!


Outsmart the 5 mind tricks that impact Time Management




Happy Hours: Time and Joy

Imagine your day divided neatly into three parts: eight hours for sleep, eight for work, and another precious eight for living your life. How you spend each segment shapes the very fabric of your existence. By mastering this balance, from the restful nights to the productive days and fulfilling moments in between, you pave the way for happier employees, delighted clients, and a society that thrives on efficient use of the 24 hours we’ve got.


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