The Beacon - Issue 15: Back to School

The Beacon - Issue 15: Back to School

Now the summer holidays have drawn to a close, we know that many businesses will be very much in 'back to school' mode. Whether your focus is on what needs to happen for your business in the final few months of the year, or if you're looking further ahead into 2025 and beyond, we're here to give you the support you need.?

Firstly, we've got a brand new blog focused on how your sales and marketing teams can collaborate on sales enablement content - and in doing so drive opportunities through your pipeline more efficiently than ever before.

Next, we've got some fantastic client news - we're delighted to announce we're working with the team at Jask Creative, and we've extended our partnership with Kudos Blends until 2025.

Last, but by no means last, the Early Bird deadline for our Better Business Development course is on Wednesday 4th September - so to save £100, get signed up today.?


How Content Marketing Drives Sales Enablement: 5 Key Strategies


Creating alignment between your sales and marketing functions should be a priority for any business leader looking to improve their commercial results. Our latest guide describes how these teams can proactively collaborate on content strategy to deliver sales enablement success:

Read our latest blog ??


A Creative Approach to Accelerating Growth


We're delighted to announce that we're working with the team at Jask Creative to formalise their sales methodology and boost their existing sales and marketing capabilities. Read our announcement to find out more about Jask, and how we'll be working together with their team to achieve their strategic goals:

Learn more here ??


Extending our Partnership with Kudos Blends


We've been working with the fantastic team at Kudos Blends since October 2023, and are very pleased to announce that we've extended our partnership through until the end of 2025! Kudos Blends are world leaders in the production of baking powders and leavening agents, and we've been working with them to build a next generation sales engine to meet the demands of the business' growth strategy.?

Commenting on the news, Firestarter's Product and Marketing Director Matt Wheeler said:

"It's been our absolute pleasure working with the Kudos Blends team over the past 11 months helping shape their brilliant, enthusiastic team into the effective sales engine the business needs for its next phase. We're now getting really stuck into individual team member development, supporting each of them to achieve their performance goals."


Better Business Development Early Bird Offer Expires This Week

Did you know that you can currently save £100 on our next Better Business Development course, starting on November 4th? But you've got to be quick - this offer expires on Wednesday 4th September. Just use the code EARLY100 when you book online.

If you're looking to enhance your business development and selling skills, whether you are just starting out in your career or already have some experience under your belt, Better Business Development gives you everything you need to drive sales success.

Find out more and save today ??



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