BBB (Better Business Bureau) Research
Brandon Gooding, MBA
Director of Business Development for Better Business Bureau - Dallas | Wichita Falls | Lubbock
A few weeks ago, I mentioned that CBBB did a study on the demographics and myths about people that fall for scams. Several big publications have followed up with stories about BBB’s research.
Consumer Reports was the first - you can check out their article here.
The white paper that CBBB drafted was also featured in Forbes.com and Inc.com. That amounts to comprehensive national coverage for BBB.
The key finding of our research: younger people are more vulnerable to scams than anyone.
If you would like to know more about the study, visit https://www.bbb.org/truth-about-scams/.
bbb.org Start With Trust?