Barolo , Serralunga d'Alba and Roddi

Barolo , Serralunga d'Alba and Roddi

Barolo drags Serralunga and Roddi: seventy thousand visitors in twelve months in the three manors

The Barolo & Castles Foundation draws a balance of the tourist year just closed and announces important news. The scientific direction entrusted to the writer and author of the film "Barolo Boys" Tiziano Gaia

Seventy thousand visitors in the three manors. This is the positive result recorded over the twelve months just archived by the castles of Barolo, Serralunga and Roddi, the three sites managed by the Barolo & Castles Foundation, which draws a balance of the excellent results recorded on the front of the activities and synergies with the tourist and cultural offer of the Langa hills

"It closes a year that was once again profitable for the Foundation, confirming the good management of the previous management under the careful guidance of President Tino Cornaglia - says the president of the management company Paolo Damilano -. promises a year of important innovations, with the entry of the scientific director Tiziano Gaia and the formation of a scientific committee, to which we are working, which will involve the most authoritative exponents of the territory, with the aim of creating promotional events for the castles and the hills of Langhe and Roero ".

 

"The signs are positive on various fronts - adds the director of the Foundation, Alessandra Muratore - both for the numbers, which tend to be all growing, and for the appreciation of the public towards our castles and additional services. three manors makes us hope for the future, in which we aim to improve ourselves even more in welcoming ".

51 THOUSAND TICKETS STATED TO BAROLO'S "WIMU"

As for the data, the most substantial contribution comes obviously from the WiMu of Barolo, the Wine Museum designed by Fran?ois Confino that runs between the five floors of the Falletti castle, which has detached more than 51 thousand tickets since last March. Analyzing the flows, one can see how the performance of the summer months is more and more important, especially July, August and September. With an extraordinary bridge of the Sant, which in three days attracted over 3,200 people, November - also thanks to the extension of the Truffle Fair in Alba and the peak tourist season of the hills of Langhe and Roero - confirms a month of extraordinary numbers.

 

Still at WiMu, the success of the fruition activities and services dedicated to the target families with children continues, in addition to the usual attention, especially in the autumn period, of the wine-lover public. The arrivals to the Wine Museum, as well as Italy, are mainly from Germany and France, the latter growing both in comparison with other foreigners and in absolute terms. Next, we find Americans, Swiss, Germans, Belgians and Dutch, while just below there are Brazilians, Danes and Norwegians. For the first time this year, the Barolo & Castles Foundation has offered a guided tour in English on a fixed schedule on Monday during the summer months, which has been much appreciated and will be repeated in 2019. Success also for guided tours in Italian proposals on the weekends.

Finally, around 800 visitors of the WiLa, the international collection of labels of the Cesare and Maria Urbani Fund donated to the Barolo Municipality, set up in the castle's outbuildings and open at weekends during the WiMu hours. A public mainly of enthusiasts, but also of curious people who, after visiting the innovative Wine Museum, appreciate the documentary value and the history of the collection.

 

Barolo WiMu will remain open until Sunday, January 6, 2019, the day on which the last appointment with the WiMu of Families is scheduled (as every first Sunday of the month). Then the castle will close for about a month, a period of rest to allow minor maintenance.

SERRALUNGA INCREASING BY 10% TO 17,000 INPUTS

Significant numbers also at the castle of Serralunga, entrusted to the Piedmont Museum Complex and managed by the Barolo & Castles Foundation, where for some years the visitor growth trend continues, which in 2018 mark another + 10% over last year. The total exceeds 17 thousand admissions, with more visitors in 2017 in all months of the year except for April and October, which confirm last year's performance, while March and May stand out because they are particularly positive. Here too, record in the bridge of the Saints with a total of 1,112 visitors.

 

As for the public, there is a strong growth in schools and organized groups that book the guided tour. Many foreigners on the rise, especially from the US. Germany and France follow, the latter growing steadily over the last three years. Also interesting are the data concerning Northern Europe, which guarantee a constant presence in Serralunga from Belgium, Holland, Sweden, Denmark, Norway and Switzerland. Families with children have increased significantly, thanks above all to the specific activities promoted during the year.

 

Still open on December 29th and 30th, the castle of Serralunga is now closed for the winter break.

 

 

FIRST POSITIVE STEPS FOR RODDI

Open from 1 May to the last Sunday in November, Roddi's manor once again recorded an increase in activities of around 35%. The total number of entries is over a thousand, with significant increases especially in the summer months and in November.

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