Banking in Uruguay - 2024.09 Rankings

Banking in Uruguay - 2024.09 Rankings

As of September 2024, Uruguay's banking sector reached a total of 3,606,727 clients, with 3,543,029 residents and 63,698 non-residents. This represents a 5.4% year-over-year increase among residents and a 3.1% increase in non-resident clients. This expansion underlines a stable growth trajectory, with a robust base of resident clients driving much of this momentum.

BROU commands the largest share of deposit volume, holding 41.3% of the market, followed by Banco Santander Uruguay with 18.1% and Banco Itaú Uruguay with 15.3%. BBVA Uruguay and Scotiabank Uruguay hold 8.8% and 7.7% respectively, while other banks account for the remaining 8.8%. This concentration of deposits among the leading banks reflects both customer confidence and a strategic focus on long-term stability, reinforcing these institutions' pivotal roles in Uruguay's financial system.

Market share growth ranking (Deposits UY$+USD) - Banks

Within this competitive landscape, five banks have achieved notable growth in the number of active clients. Banco Santander Uruguay gained the most significant market share, adding 0.27%, followed by Banco Itaú Uruguay with a 0.21% increase, and Banco de la República Oriental del Uruguay (BROU) with 0.10%. BBVA Uruguay and HSBC Uruguay also expanded their client base, with incremental increases of 0.03% and 0.01%, respectively.

Dominating the client count, the top three banks—BROU, Banco Itaú Uruguay, and Banco Santander Uruguay—jointly serve 80.8% of Uruguay’s total banking clients, a testament to their strong market presence. Other key banks such as Scotiabank Uruguay, Banco Hipotecario del Uruguay, and BBVA Uruguay also maintain a significant share of the client market.


View Q3.2024 statistics


In terms of deposits, the banking sector has accrued a total of 1,784,202 million Uruguayan pesos, distributed across resident and non-resident accounts. Non-residents contributed 141,277 million pesos, representing 7.9% of the total deposit volume, while residents accounted for 1,642,925 million pesos.

Short-term deposits (0-30 days) are the preferred choice, comprising 79.7% of all deposits, with medium-term deposits (31-365 days) at 12.5% and long-term deposits (366 days and beyond) making up 7.8%.

The currency distribution of these deposits reveals a strong inclination towards foreign currency, which makes up 72% of deposits, with only 28% held in Uruguayan pesos, highlighting Uruguay’s dollarized banking landscape.


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