Balkan Business Brief
From stagnation to sweet success: The rise of startup Ań?eL chocolat
A period of stagnation, isolation, boredom, and narrowness—the era of the coronavirus pandemic. For many ambitious entrepreneurs and large corporations, it was one of the most challenging periods, where businesses strive to remain profitable and survive. However, the period of the corona crisis cannot solely be described with negative terms, as it has also brought forth new opportunities and the birth of innovative ideas. In this period, the startup story of Ań?eL chocolate began, initiated by the young entrepreneur? An?ela Vujo?evi? ?from Montenegro.
In an attempt to transcend the stagnation, limitations, and monotony of everyday life, the young entrepreneur decided to turn the crisis into an opportunity and start her own business. The fact that the brand Ań?eL chocolate has thrived for three years, experiencing continuous growth, expanding its range of products, and increasing its sales locations, is a clear testament to An?ela Vujo?evi?'s timely and effective decision to embark on this venture during a challenging period. Ań?eL chocolat represents a youthful brand in the Montenegrin production scene, offering handmade chocolate candies, pralines, chocolate bars, spreads, and creams. The production process relies on carefully selected raw materials and the finest Belgian chocolates with a high percentage of cocoa beans. The brand's commitment to using top-quality ingredients is paramount, as they strive to become synonymous with excellence. Their rich assortment encompasses various flavors, such as vanilla, coffee, hazelnut, ginger, almond, and pistachio, elegantly packaged to meet even the most discerning chocolate lovers' expectations. Additionally, all products are made according to the HACCP system, which ensures identification, evaluation, and control of hazards important for food safety. Furthermore, it is worth noting that all their products are completely gluten-free.
The?Ań?eL?company aims to contribute to Montenegro's tourist offerings and promotion, with their products being featured in renowned hotels and duty-free shops. In their endeavor to provide customers, hotels, and businesses with a personalized touch, the company offers the option of special packaging branding. The young entrepreneur mentioned that the most significant challenge lies in the process of meticulously creating each product, ensuring it meets multiple high criteria to achieve a harmonious?result. We can attest to the quality of Angela's creations—the delicacy of the chocolates, the elegance of the packaging, and the richness of the flavors. If you find yourself in Montenegro and desire to sample local products or offer an ideal gift to a loved one, the products from Ań?eL chocolat are a perfect choice.
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CEO at Ań?eL chocolat
1 年Thanks a lot!??
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