The Baer Facts Issue 73: AI or Die

The Baer Facts Issue 73: AI or Die

AI or DIE

In the near future, most industries will have two types of competitors:

  • Those using AI to add efficiency and delight customers
  • Those who wish they were

AI isn't a "nice to have." It's a business imperative.

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And once more organizations start to operationalize AI (my new presentation can help), it will raise the bar A LOT for customer expectations.

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Already, the chasm between haves and have nots on data, personalization, and proactivity feels more striking than it did even a year or two prior.

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Just yesterday, I had two experiences that really underscored this gap for me.

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On Netflix, they recommended Black Sail to me, based on my history of watching semi-violent dramas set in unusual or old-timey locations. Great job, big data and AI!

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Two hours later, I received a text from CVS reminding me to schedule my first appointment for a shingles vaccine. Seemingly great job from the pharmacy, right?

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Except....I've already had both shingles shots. And I got them at CVS.

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So now CVS has wasted my time, AND caused me to wonder what else they don't know about me that they probably should (being a health provider).

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Use data and AI to recognize patterns and provide a seamless experience.?

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AI or Die. That may sound dramatic or Draconian, but the tech is so powerful, and moving so fast that the stakes are truly that high.

Rakesh Agarwal

Visionary Entrepreneur & Founder | Empowering 7,000+ Certified Consultants and Trainers | Transforming Lives through Image Consulting & Soft Skills Training for Individuals and Corporates | Impacting 2M+ Lives

9 个月

Your new keynote presentation sounds exciting and timely! "AI or Die" promises to be a game-changer for many. Looking forward to seeing it in action! ???? Jay Baer

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Emeric Marc

I help companies resuscitate dead leads and sell using AI ?????????????? #copywriting #emailmarketing #coldemail #content #databasereactivation

10 个月

Your keynote sounds fascinating. Can't wait to hear more about it.

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Julia Carcamo

Fractional Casino Marketing Consultant | Author of Reel Marketing | Driving Revenue, Loyalty, & Brand Power in the Gaming Industry

10 个月

Interesting. I get the same emails and texts from Walgreens even though I've gotten my vaccinations there. At least now I can cut them a little slack.

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Sam Hajighasem

Growing B2B & Tech Brands on Social Media | Founder, Venture Media

10 个月

Your keynote sounds incredibly compelling! To amplify audience engagement, consider weaving in relatable anecdotes or case studies showcasing AI's tangible impact on employee empowerment and customer satisfaction. Real-world examples can vividly illustrate your points and resonate deeply with your audience, making your message even more persuasive and actionable.

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Cody Wittick

Delivering a proven system to help Ecommerce brands achieve financial success and growth.

10 个月

'AI or Die' love it

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