B2Metric Journal ??

B2Metric Journal ??

B2Metric’s first newsletter via Linkedin is released!

We are starting to release our newsletters via Linkedin and would like to interact with you more!? Don’t hesitate to write to us!

For this first release, We would like to explain what B2Metric is. B2Metric is an AI-Powered customer journey predictive analytics and campaign optimization solution. B2Metric provides a no-code ML modeling solution for each size of company that predicts user behaviors in real time and optimizes marketing growth by understanding customers' next actions on digital platforms. B2Metric AI-based engine helps your business increase user retention rates by 30% as well as campaign offer acceptance rates by 25%, and boost your revenue by 35%.

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One of the use cases B2Metric works on is customer churn prediction with explainable AI features.? B2Metric has worked with Metlife and showed them the results daily, weekly, or monthly. The customer churn prediction result of Metlife has an accuracy score of around 90%.

Scenarios B2Metric works on:?

  • Customer Micro-Segmentation
  • Customer Churn and Retention Prediction
  • Cross-Selling & Up-Selling
  • Campaign & Price Optimization
  • Product Recommendation
  • Customer Propensity Prediction

?? Click here to explore the platform!

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What’s the news??

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  • ?We are attending an e-Sustainability event held in Switzerland on Oct, 25. ????

About e-Sustainability: the e-Sustainability event will bring together the world's leading fashion, food, travel, design, luxury, and many other brands, as well as leading technology companies.

??? For more info about the e-Sustainability Event, click here.?


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  • ?? We have been selected as one of the finalists for the Mar-Tech Innovation Award 2022. The award looks for solutions that increase customer loyalty and extract value from food retail data. ????

Loomish SA is a Swiss consulting boutique that specializes in lifestyle technology with a focus on the fashion, food, travel, and design sectors.

?? For more info about the Mar-Tech Award, click here.


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  • We have been selected as one of the finalists of the ASPA Awards 2022 hosted by the Asian Science Park Association ????. We will be presenting our solutions in Jeju on 1th November!

?? For more info about ASPA Award 2022, click here.

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  • Another event B2Metric attends is Web Summit in Lisbon ????.??

It is one of the world's premier tech conferences. If you're going, meet us on 4th November!?

Web Summit is a worldwide company that held events this year in Lisbon, Portugal. At a time of great uncertainty for many industries and even the world itself, the founders and CEOs of tech companies, fast-growing startups, policymakers, and heads of state gather to ask a simple question.

?? For more info about Web Summit click here

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The Latest blog post is What is product-led growth? Definition and Overview at B2Metric Blog!

Cloud and SaaS companies have emerged and applied different business approaches in the last decade. One of the approaches on everyone’s lips these days is Product-led growth. But what does it mean to be product-centric? These examples provide an overview of PLG and show what product-led growth looks like for B2B and B2C companies.???

?? Click here to read more.

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