B2B marketing insights, March edition

B2B marketing insights, March edition

Welcome to the March instalment of our smarter marketer newsletter, where we provide you with the latest information on marketing trends, topics and tools to help you stay ahead of the curve.?


Why experimentation is crucial in marketing

Are you tired of running marketing campaigns with mixed success? Do you want to learn how to take calculated risks and use data & insight better to optimise your marketing strategies for maximum impact? Then don't miss out on the next Smarter Marketer panel event, bringing together the brightest minds in the industry to discuss experimentation in marketing.?

Join industry experts at our online panel event to gain actionable tips on how to break out of a marketing rut and boost team morale.?

Add some zest to your marketing game


Adapting your marketing approach amidst ambiguity

Maximise your marketing strategy's effectiveness by embracing our innovative new framework, designed to cultivate marketing adaptability within your business.

Created to help marketing teams adapt to uncertainty, this framework draws from the best of classic and modern marketing models to provide a comprehensive guide, helping you to understand what you need to focus on next.

Explore the framework now


Reframe Cards new edition: Get the hang of Design Thinking

Embed a human centric approach to your marketing and get closer to your audience using our Reframe Cards.

These powerful cards can help you and your team to effectively run?design-thinking based workshops, guiding you through the seven phases of the approach to help you achieve success.?

Get your design thinking Reframe Cards


Secure greater marketing agility with Bright

Looking to have an invigorating chat about marketing with seasoned professionals? Join us for a cup of tea and meet with our marketing agility team to gain valuable insights.

Our experts will collaborate with you to push your ideas to the limit, optimise your operations, and enhance your marketing strategies to effectively engage your target audience.

Don't miss the opportunity to meet with Bright's marketing agility experts. Schedule a meeting today.?

The Bright Team

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