Award Winning Community Platform-App Development Company
In the words of Margaret J. Wheatley, “There is no power for change greater than a community discovering what it cares about.”
The word community means a group of people living in the same place or having a particular characteristic in common.
Now, when it comes to online communities, the essence is the same, but the place is different.
Online communities are not created by representation, but they are built by choice.
The cost to build an online community platform ranges between $10,000 to $50,000.
Why Brands Make Dedicated Online Community Platforms?
In a world where we have Facebook to create a community within a community, brands prefer developing exclusive online communities.
In the 1980s the motorcycle brand, Harley Davidson was about to shut down as they were not getting the required response and sales.
But today, the same Harley Davidson is one of the top 100 most powerful global brands.
How did that happen?
A Harvard Business Review study shared that Harley Davidson focussed on building a brand community.
They communicated and interacted with a passionate group of people who lived a life that was a personification of the brand.
Due to this, they could create an ethos of loyalty for the brand and the rest is history.
We can create communities within Facebook, but they will not be exclusive communities and there is always a risk of third-parties getting access to everything that happens on Facebook.
Factors that Affect the Cost of Community App Development
Four things are important to understand;
- The complexity of the Application
- Application design
- Tech stack
- Development team
The complexity of the Application
One of the best ways to understand the cost to build online community engagement platforms is to first list out the product/market fitness.
This is driven by two things;
- Design (more on this later)
- Features
The features required for community app development have two forms, basic and advanced.
Basic features help build the MVP version of the application. Building an MVP first saves cost, time, and a chance to tweak the application as per the user’s preferences.
Some common features include;
- Sign up and Sign in
- Creating, editing, and managing profile
- Newsfeed
- In-app messaging (chat and audio)
- Push Notifications
- Add, search, and remove friends
- Creating groups within the application
- File upload and download
- In-app browser
Among the advanced functions and features, we can include;
- Video chat
- Interest matching among the users
- Online meetings and virtual events
- Geolocation
So, the cost of adding the basic features depends on the hours taken to build these features.
Must Read for Other Details Features: https://bit.ly/34d07Ah