Avataryug - This week in games ( Edition 02)

Avataryug - This week in games ( Edition 02)

Avataryug- Finally, a newsletter that talks about updates in the games and app industry.

We are presenting our very first newsletter - the #2nd edition! Join us as we explore the thrilling highlights of the week ??


Highlights of the week

1. Rooster Teeth Is Shutting Down After 21 Years

After 21 years in business, Rooster Teeth has announced its closure due to Warner Bros. Discovery's efforts to sell the company beginning in 2022. AT&T's decision to abandon the entertainment industry and sell Time Warner to Discovery accelerated the deal. The shutdown will cause around 150 full-time employees to lose their employment. However, efforts are underway to locate a buyer for "The Roost" podcast to secure its survival in the wake of Rooster Teeth's collapse. (Source)

2. Pokémon Fan Designs 7 Original Mega Evolutions

A Pokémon enthusiast has created remarkable fan-made Mega Evolutions of Delphox, Flygon, Chandelure, Shedinja, Jynx, Mimikyu, and Goodra. Mega Evolutions, or temporary changes in Pokémon with increased stats and visuals, are currently 48 in number. The comeback of Mega Evolutions, driven by the upcoming game Pokémon Legends: Z-A, has sparked public interest in new designs. (Source)

3. Roblox Adds Chucky Crossover

Roblox introduces horror film experiences such as Griefville, starring Chucky, with more crossovers planned. Collaborations with singers like Bebe Rexha and corporations like Nike demonstrate Roblox's comprehensive cultural partnerships. The platform keeps gamers involved with surprises like the possible return of the Egg Hunt on March 15th, as well as regular updates and events. (Source)

4. Toyota Builds Real Pokémon Miraidon Motorcycle

Toyota has joined the trend of brands making vehicles inspired by Pokémon Scarlet and Violet, revealing a real-life motorcycle like the Legendary Pokémon Miraidon. This follows previous endeavors by Chrysler and Volkswagen, which manufactured automobiles based on Lugia and Pikachu during the introduction of Generation 2. Throughout the years, several brands, including McDonald's and All Nippon Airways, have cooperated with Pokémon, illustrating the franchise's lasting popularity despite its nearly 30-year existence. Toyota's Miraidon motorcycle is the latest addition to the Pokémon-themed vehicle lineup, demonstrating the franchise's continuous appeal and inventive collaborations. (Source)


Person to follow

Mike DeLaet


Mike DeLaet has over 24 years of experience in the gaming industry and deep expertise in F2P (free-to-play), subscription, and paid games across mobile, console, and PC. His knowledge and experience in the gaming industry can clearly be seen in his LinkedIn profile. You can check him out here.?

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Tweet of the week

Eric Seufert, who is analyst and a mobile game marketeer, is very active on twitter with all the tweets full of knowledge and creativity about mobile games and company's like the one above. You can check his profile here.

Gaming trend of the week

Roblox Helps Scale Indie Gaming

Platforms such as Steam have supported the rise of indie games by allowing for easy distribution. Games such as Among Us and Stardew Valley have become bestsellers. Roblox hopes to fuel the indie gaming movement by integrating game creation and distribution on its platform. With over 200 million monthly active users, Roblox allows budding developers to gather feedback and iterate on their games quickly. While most users do not use game development tools, many do use Roblox to create and refine games. (Source)

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Creative of the week

A still from the creative.

You can see the full creative here.

Why does this creative work?

  • The image is an apt visual translation of the major feature of the product.?
  • The core idea of the game is conveyed very well through the game and all the things which are a part of the game are included in the visual.


Game of the week

Rainbow Six: SMOL

Rainbow Six: SMOL, a new mobile spinoff game from Ubisoft, is now available on Netflix Games. Despite its unusual appearance, it retains the spirit of a Rainbow Six game, with tactical special forces-style missions such as breaching doors, rescuing captives, and defusing bombs. Played from an isometric perspective, the game provides a streamlined experience ideal for touchscreen controllers and quick play sessions.

The objectives are quick yet challenging, with a rogue-lite element in which losing a character means they're gone forever. While broader progression systems remain intact, losing engaged characters raises the stakes in gameplay, motivating players to think and play strategically.

Click here to download it on the Google Play Store.

Click here to download it on the Apple Play Store.


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Tip of the week


?Arin Goldsmith, a Games and careers Content Creator and one of the LinkedIn Top Voices, shares a few fascinating and helpful tips to make your place and entry into the gaming industry easy. Apart from this one post, she also shares a lot more beneficial information on her LinkedIn profile, which can be very helpful for people new to the gaming industry or trying to enter the industry.?You can check all of her fantastic work here.

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Upcoming sessions and events to follow

THE GAME DEVELOPERS CONFERENCE,2024

March 18-22,2024

San Francisco, CA



Exciting news! Avataryug is gearing up for the Game Developers Conference 2024 in San Francisco, where we'll be showcasing our innovative avatars to gamers and industry professionals alike. Our booth will be buzzing with activity as we introduce attendees to a new world of avatars.

But that's not all – we'll be keeping everyone updated on all the action via our social media channels, so be sure to stay tuned for the latest updates and behind-the-scenes glimpses. Mark your calendars for March 18th to 22nd!

In addition to the main event, we're thrilled to announce our participation in Pocket Gamers Connect. We can't wait to connect with fellow developers, publishers, and investors, brainstorming exciting new ideas to enhance the experience for our subscribers.

It's going to be an incredible journey in San Francisco, and we can't wait to share it with you all. See you there!?

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Featuring -? Eric Seufert Mike DeLaet Arin Goldsmith Monopoly go from Scopely | CO-CEO- Walter Driver Rainbow Six: SMOL from Ubisoft | CEO- Yves Guillemot

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