AV News 29

Disposable vapes are likely to experience a surge in popularity as more customers celebrate and head out for Christmas gatherings.

Stocking up on fast-selling disposable brands with various flavour options for this busy period is a smart strategy.

The Lost Mary BM6000 is rapidly gaining traction, now accounting for 16.4%* of high puff count product sales. Make sure you have this in your range to meet rising demand.

*based upon Aquavape sales out data for Nov 2024

As the disposable ban approaches, December is the critical time to start preparing your store and customers for a smooth transition. Ensure you're ready by:

1. Educating your regular customers about the upcoming ban and recommending compliant alternatives that suit their needs.

2. Training your staff on the new regulations and product alternatives so they can confidently address customer queries and drive sales.

Congratulations to Sue Nithyanandan and Sophie Nightingale for growing vape sales from zero to ￡8k per week. Sophie has also been recognised in Better Retailing’s '30 Under 30 People to Watch in 2024' for the second consecutive year!

Sue highlighted Sophie’s dedication and her pivotal role in driving this growth. We are proud of their success and thankful for their partnership.