Autonomy, Mastery & Purpose

Autonomy, Mastery & Purpose


Happy and productive people are those who are given the freedom to make decisions, those who have the confidence of being on top of their game, and those who are working towards positive outcomes. Our customer-centric world will thrive when staff themselves are focused, trained and empowered.

All of our people need to work with autonomy, mastery and purpose.

Traditional models of motivation are driven by rewards and fear of punishment, dominated by extrinsic factors such as possible hierarchical advancement and money. This does not make for a happy and productive workplace. Higher pay only motivates those doing basic mechanical tasks.

If the task involves cognitive skills, decision-making, creativity, or higher-order thinking - as performed by many of those involved in our digital journey – then each of our workforce needs to be able to work with autonomy, mastery, and purpose.

Autonomy provides employees with a sense of collective ownership. They are part of a greater whole, active (rather than passive) members of the team, making a positive overall contribution to the organisation. Autonomy is motivating, and motivated engineers build better products, and do so faster - decisions are made locally instead of by managers and committees.

Mastery is the urge to improve our skills, which encourages us to participate and learn, and thereby contribute further to the quality of the outcome.

Purpose is the desire to do something that has meaning and is important. Businesses that only focus on profits without valuing purpose will end up with poor customer service and unhappy employees. If our people understand their place in the grand scheme of things, and that scheme has value and purpose, then they perform well.

Working towards a content and motivated workforce is a goal for every organisation. Helping your staff achieve autonomy, mastery and purpose will help you on that journey.

Isla McGill

Digital Riser Founder | Digital Marketing Expert | Helping Small Businesses Thrive Online ???? Digital Marketer at Kite Group

4 年

An easy read today, thanks.

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Rita Chowdhry

Transformative Leadership | High-performing Team Development I Health Care & Public Care Specialist I DISC Profiling Expert I Empowering Women | Communication I Author #ExecutiveCoach #TeamDevelopment #Leadership

4 年

I truly enjoyed reading this, thank you

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Darren Penny

Go to Market Director @ Spandex - supplying industry leading products and innovation to the signage, automotive, architectural and textile markets

4 年

Studied this during an ILM course some time ago and completely agree David Seacombe. Salary is not the biggest motivator

Matt Lovell

Specialist at enjoying life

4 年

Sounds rather like Daniel Pinks book ‘Drive’

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Richard Sharp

Agency Owner | Strategic Creative Director | Ideas centric | Results focussed |

4 年

Great stuff. So important for your team to understand your purpose.

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