AUTHOR PANEL - Bill Soroka, Kristin Oelke, and Michelle Molitor
?? Robbie Samuels, MSW ????? ?????
Book Launch Strategist | Business Growth Coach | Executive Zoom Producer | Event Design Consultant | Speaker | Emcee | 3x Author, 650+ reviews, Gold Award | TEDx | 9 Year Podcaster | Certified LGBT Biz | ?? Relationships
Why did you write a business book? Because you wanted it to be read. Of course, it helps if your book is read by the people who would most benefit from your ideas. That’s why I guide my author clients to build launch teams filled with likely prospects and referral partners.
As a business owner, these are exactly the people you want to be reaching out to, especially when you have a new resource to share. This builds a pipeline to your offers that come after the book, whether speaking, coaching, consulting, or some other service.
Conversations with prospects and referral partners could lead to new revenue and media opportunities. Revenue is a success metric you can take to the bank!
If you’d like to schedule a complimentary 30-minute book launch brainstorming session, please complete the form at www.BookLaunchBrainstorm.com.?
In a moment, we’ll hear from today’s panel about their author journey, lessons learned, and strategies that worked. Learning from one another is one of the things I love most about our author community.?
Let’s hear from our fantastic panelists about their experience writing, publishing, and marketing their business books.
Bill Soroka is the author of six books. He’s been a repeat guest on this show because he has so much knowledge to share when it comes to leveraging a business book into a successful business. His niche audience is notaries, but his advice applies to all small business owners and thought leaders thinking about writing a book.
Kristin Oelke wrote “Trust: Unlocking B2B Growth in Today's AI World,” which explores the pivotal role of trust in fostering personal and organizational growth, providing actionable insights and strategies for building and maintaining trust in various relationships.
Michele Molitor co-wrote “I Am Perfectly Flawsome: How Embracing Imperfection Makes Us Better,” which guides readers to celebrate their unique flaws and build self-esteem through self-acceptance.
Please join me in welcoming Bill, Kristin, and Michele.?
In this episode, we discuss:
?? Target Audience: Learn valuable insights for B2B tech investors and executives, showing how different paths to success can be achieved.
?? Business Strategy: Explores how speaking engagements can turn into advisory work, creating a powerful "flywheel" effect for business opportunities.
?? Book Sales Model: Selling books in bulk or as part of packages proves more successful than individual sales, with speaking engagements driving these bulk purchases.
Links for Bill Soroka
领英推荐
Links for Kristin Oelke
Links for Michele Molitor
Books mentioned in this episode:
“Where Good Ideas Come From: The Natural History of Innovation” - Steven Johnson?
“Perennial Seller: The Art of Making and Marketing Work that Lasts” by Ryan Holiday?
Robbie’s Resources
Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.?
Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com
Join the waitlist for the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com
Tune in for frank conversations about the ups and downs of the author journey. Find out what common mistakes you can avoid and what resources you can use to ensure your effort leads to business growth.
CMO | Full stack transformational marketing leader | Enterprise Software Growth Strategist
1 个月Thanks ?? Robbie Samuels, MSW ????? ????? for all you do to support increasing awareness of the new voices is business book publishing!