Authentic Sales Calls: Manipulation v/s Alignment

The anti-popular tips to sell coaching with authenticity and love

A lot of coaches hate going on sales calls.

Or they’re too afraid/stressed for these calls.

Often times they hesitate to mention their offers and end the call after only chit-chatting with the prospect.

That doesn’t help anyone, right?

Your prospect didn’t get the help they would’ve gotten working with you.

You didn’t make the sale and didn’t earn money.

It’s a lose-lose situation.

On the other hand…

Imagine if you get on a sales call. You listened attentively to the prospect, presented your offer, and they bought your package.

This is a win-win situation. Your prospect won, as they got the help they needed. And you won because you made the sale with authenticity and love.

Manipulation v/s Alignment

A popular saying in sales is — “A great salesperson is someone who can even sell a comb to a bald guy”.

But why would you want to be that salesperson? That sounds like manipulation.

Why not help someone get what they need? Instead of selling what you want to sell, regardless of the other person’s needs.

Instead of manipulating someone, what if we focus on alignment?

The alignment would mean an overlap of their needs and situations with your services and offers.

Selling with manipulation makes your clients drop out of your programs quickly and lose motivation too.

When you sell with alignment, your clients would work longer and with more commitment to you and themselves.

Authentic Sales Call: To-do checklist

• Build rapport
• Set the context — what should they expect from the call.
• Listen attentively and deeply.
• Show up with authenticity and love.
• Ask deep questions and understand their needs.
• Seek permission to sell (Hey, I may have a program that would help you. Would you want to know more?)
• Make your prospect leave the call on a positive note
• Pitch confidently and make your prospect feel at ease.
• Ask for a deadline for their response.
• Ask for objections directly. (If there was a reason you’d say no to this offer, what’d it be?)

Authentic Sales Call: Not-to-do checklist

• Don’t interrupt the prospect too much.
• Don’t be pushy to get an answer.
• Don’t be greedy to make a sale.
• Don’t make an offer if they aren’t a good fit for your coaching.
• Don’t make them feel they’d die if they don’t buy right now.
• Don’t go into the conversation without setting the context.
• Don’t try to agitate their pain or make them feel bad about their past.
• Don’t judge their life. Offer them a safe space.
• Don’t be afraid of judgment, failure, or trying to appear perfect.

Self-belief is the pre-requisite to sales confidence

If you aren’t confident in your sales skills yet, start by working on your self-belief.

When you believe in yourself and the Universe, you believe in what you’re doing and what you’re creating.

That’s how you grow your sales confidence.

Read more about this here -

Here’s how I can support you more

• Sell your coaching services authentically, with love and ease. Check out my “Authentic Sales Masterclass”?here.
• If you’re ready to experience powerful coaching and mentorship, book a (free) strategy session with me?here.

P.S. This post was originally published at —?https://www.dipanshurawal.com/sales-call/