The Australian Property Market – who is telling the truth?
It’s a hot topic and one we want to get to the bottom of.
BLUEPRINT decided to run its own micro online survey of 25-64 year old Australians living in major capital cities. The sole objective was to measure how they felt about the mainstream media’s coverage of the Australian Property Market.
The results shine a light on the growing cynicism emanating from the relentless stream of mainstream media news, pushing either a boom or bust property agenda. Are they genuine, thorough, misinformed, deceptive or only interested in serving up “click-bait”?
Here are the results collected from our mid-April 2016 survey:
- 8% said the mainstream media was always trustworthy/credible
- 24% said they were usually trustworthy/credible
- 31% said they were occasionally trustworthy/credible
- 12% said they were rarely trustworthy/credible
- 3% said they were never trustworthy/credible
(22% said they did not follow the coverage enough)
Independent Research & Analytics Expert
8 年Well its a wide age spread and the phrasing of the question was purposely left generic at the "mainstream media" level without breaking this down further (it's in the next phase). I agree that it's a mix of all those things you said ....it only leads to greater confusion and an increased likelihood to consume news elsewhere. The satellite / other non-mainstreamers must be rubbing their hands.
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8 年Surprised there is such a high proportion of people in the "always and usually trustworthy" categories. I think it is a mixture of misinformation and overt deception in the Sydney focused media. There needs to be more accountability on this front.