Attracting Top Talent as a Start Up

With the working environment evolving and taking a change in direction it isn't just a competitive salary package that will secure the markets top talent anymore. 

So as a start up enterprise, with a limited budget and resources, how can you make sure that your company is an attractive proposition for market leading talent?

1. Be on a mission! - The millennial workforce, more than any before them, want to emotionally connect and identify with their employer and brand. Holding strong values that an employee can really get behind gives hard workers something to be passionate about. 

Setting strong values and goals from the outset will mean that employees can be sure of their own part in this "story" and the direct result of their work on the bigger picture, developing a sense of satisfaction should never be overlooked. 

2. Set Personal Benefits - A standard benefits package to supplement salary income or to sit alongside it is always going to be a welcome  addition to any package. However, getting to know your employees properly before discussing their benefits package with them will give you the added opportunity of tailoring their benefits package to them and their needs or wants. Imagine saving thousands on expensive benefits that your employee doesn't want or need, in exchange for an agreement that they will leave work an hour early once a week to attend their child's football game. 

Moulding what you are able to offer, to what your employee actually wants will make the difference when they are deciding on opportunities. 

3. Consider the long term - Having an employee dedicated to the long term gives both parties a sense of security and belonging. Building in Stock options encourages commitment and performance driven incentive. Linking stock options to performance related targets will mean that your objectives are clearly marked out from day one and your employee will have clear set goals with long term rewards.