Attention CEOs of Small Government Contracting Companies

Research shows that there are two often overlooked factors to winning contracts: does the contracting officer know who you are and do they find you credible.

Visibility and credibility.

These are not the contracting officer’s problem- they are your problem.

AND you can address both issues.

If your marketing, sales and business development efforts are not paying significant dividends,?especially during the pandemic,?we should talk?now.

Reserve time on my calendar?to discuss your needs.

Since 1985, my guidance has helped hundreds of companies (small and large) grow and earn billions. My advice can?save you time and money, lead to?new opportunities, expand your presence in agencies where you already do business, identify key differentiators leading to increased market share, create media coverage, and generally?help your company establish a more viable, visible and profitable presence in the government market.?

The Federal contracting market is unlike ANY other market anywhere. Rules, regulations, Presidential Memorandums, new laws passed by people who have never run a business- it’s mayhem!

For the last 38 years I have advised large, mid-size and small contractors on all aspects of marketing to the government, helping many to become leaders in the respective niches.

Now I am doing the same and more for small contractors. I am actively recruiting up to 6 small government contractors for my next Small GovCon Advisory Program. This program is priced exclusively for any contractor that qualifies as small by SBA standards. The program will help you

-???????differentiate from your competitors by defining and defending an area of expertise, including creating?subject matter expert market positions

-???????better utilize LinkedIn to grow a targeted network for your company (including access to my LinkedIn for GovCon research)

-??????target key agency accounts and develop deeper relationships within each account to generate qualified leads

-??????select and better utilize association memberships

-??????develop, find and share pertinent content to support your evolving subject matter expert status

-???????better position and brand you and your company

-??????grow your overall visibility in the market

and much more.

The year-long?Small GovCon Advisory Program?includes

-???????An initial planning session to define and set realistic goals for our engagement. This session will provide the overall strategy for the year, including development of a targeted visibility plan that makes the most sense for you and your company. We can make alterations along the way as necessary;?

-???????A?detailed web site review?with recommendations;

-???????A?LinkedIn company profile review?with recommendations and edits and individual profile reviews for key staff;

-???????Monthly customized training sessions?(45 minute sessions), content to be determined in the planning session. Training modules offered include LinkedIn training; content development; developing a subject matter expert platform; social selling; PR/media training; market research and more. Each session tailored to the client and all sessions are pre-scheduled;

-???????Email alerts?with news about your niche, competitors and other topics addressed in the planning session. I will monitor Google Alerts and selected trade publications for each participant and forward those items I deem pertinent to your business;?

-???????Bi-weekly calls?(30 minutes) to track your progress, follow up on the training, address problem areas, discuss leads and opportunities and more;

-???????Strategic introductions?to primes, OEMs, various market experts, media and government influencers from my 11,000+ 1st degree connections on LinkedIn;

-???????Defining and developing your market position, your company "subject matter expert" (SME) status;

-???????Developing a content editorial calendar?and selecting venues to develop and share your content;

-???????Unlimited email and short call Q&A;

-???????Guidance on selecting?outside services?(events, sales training, bidding services, freelancers, proposal assistance, etc).

-???????Access to me and my network for an entire year.

I will work with a main point of contact in the client company to ensure the goals are met.

This program will be conducted entirely via Zoom and teleconference. The training sessions can be recorded for re-use if you have an internal webinar platform.

Call or email TODAY -?240 882 9546?or email?[email protected]?with?any questions?or to sign up.?

Or set a time on my calendar for is to talk-??https://calendly.com/markamtower?

I can only accept six participants.

Since 1985, my guidance has helped hundreds of companies (small and large) grow and earn billions. My advice can?save you time and money, lead to?new opportunities, expand your presence in agencies where you already do business, identify key differentiators leading to increased market share, create media coverage, and generally?help your company establish a more viable, visible and profitable presence in the government market.?

If your marketing, sales and business development efforts are not paying significant dividends,?especially during the pandemic,?we should talk?now.