The Atomisation of Society

Dare I say it, and depending on your truth, the UK may be emerging from years of grappling with a myriad of global crises. Financial insecurity, poverty, and inequality have become defining issues of our time. The cost of living crisis, marks one of the most challenging periods since World War II. Coupled with the global financial crisis (GFC), austerity measures, and off course COVID-19, these systemic shocks have severely undermined our social and health resilience.

Numerous research positions paints a stark picture of the struggles faced by young people today. Nearly half of this generation lives precariously, burdened by low or unequal pay, job insecurity, and rising living costs. These challenges are exacerbated by a social system and society that fails to support their transition to independence and adulthood.

This lack of collective security, characterised by an underfunded social safety net and a fractured social contract, means that young people today are facing structural challenges as individuals first and foremost. This phenomenon can be described as "atomisation" – a society composed of self-interested, self-sufficient individuals functioning as isolated atoms.

There is a political element, in that human beings are fundamentally self-interested, equal, and rational social atoms that together form an aggregate society of self-interested individuals. Those participating in society must sacrifice a portion of their individual rights in order to form a social contract with the other persons in society. Ultimately, although some rights are renounced, self-interested cooperation occurs for the mutual preservation of the individuals and for society at large.

However, our shift towards systemic individualism is proving detrimental. Highlighted by today’s precarious reality for the vulnerable, marginalised, and younger generations, illustrates the significant impact of our shift from a collective mindset to one focused on self-sufficiency. And one that magnifies the pace of decline in social mobility.

To redirect what has become deep-rooted issues, both business and government can take decisive action that can only be seen as a social investment rather than a “cost centre” for business or funding constraint for government. Let’s consider;

Government Action

·??????? Policy Reform and Investment: The government needs to prioritise policy reforms that address social inequality and provide robust support for vulnerable populations. This includes investing in education, healthcare, affordable housing, and job training programs. Policies that ensure equitable wages and job security can help alleviate the financial instability faced by many young people.

·??????? Strengthening the Social Safety Net: Our current safety nets have left many individuals without the necessary support during times of need. The government could bolster social programs, ?exploring innovative funding models such as public-private partnerships or social impact bonds, to attract additional funding sources and increase efficiency in service delivery.

·??????? Enhancing Access to Opportunities: Ensuring equitable access to education and job opportunities is crucial. This involves addressing systemic barriers that prevent marginalised groups from advancing and providing targeted support to help them succeed.

Businesses have not been left out. Looking beyond the monetary investment, innovation is found in the UK’s Social Value legislation by:

·??????? Integrating Social Value into Business Strategy: Businesses can embed social value, impact, and innovation into their core strategies. This means going beyond profit and considering the broader impact of their operations on society. Companies can adopt frameworks that measure their success not just by financial performance but also by their social and environmental contributions. Looking at the additionality they can bring to society.

·??????? Community Engagement and Co-Production: Businesses have made significant strides in climate and biodiversity challenges through community engagement. Similar efforts are needed to address social issues. By engaging with diverse communities and including traditionally excluded voices, businesses can co-create solutions that are more inclusive and effective.

·??????? Community Impact: Companies can leverage initiatives to focus on social mobility. This can include offering internships and apprenticeships to disadvantaged youth, supporting education programs, and investing in local communities.

·??????? Leveraging the Social Value Act (2012): The Public Services (Social Value) Act 2012 requires public authorities to consider how procurement can improve social, economic, and environmental well-being. Businesses can align their practices with this act by ensuring their projects and services generate additional social value. For example, companies bidding for public contracts can highlight their commitment to social impact, thereby integrating social value into their operations.

The Role of the Social Value Act (2012)

The Social Value Act (2012) plays a significant role in promoting social responsibility among businesses, particularly those involved in public sector contracts. By mandating that public authorities consider social value in procurement processes, the act encourages businesses to think beyond traditional profit metrics. Companies can leverage this act to demonstrate their commitment to social impact, making them more competitive in public tenders while contributing to social good.

By adopting this collective mindset, we’re able to lay the foundations for a resilient and thriving society for the current and future generations. It is time for us - businesses, policymakers, and communities to work together to address the structural challenges of our time, and build a society where everyone has the opportunity to succeed. By aligning business practices with social value and enhancing government policies, we can create a more equitable and resilient society.

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Thanks again for taking time out and consider my perspective. As always, your thoughts, ideas, and comments are always welcomed. If you found value in these insights, please do like and share. I’m always eager to explore ways in which I can contribute to broadening our collective knowledge or supporting your journey.

Thanks for your time and the opportunity to connect.