Astro Blaze Digital Partnering with Rodeo
KUALA LUMPUR, 23 Oct 2019 - Malaysian digital agency Astro Blaze Digital has partnered with Malaysia’ fast moving Adtech Company specialised in transit media Rodeo to develop services catered specifically to Astro existing and new clients. The partnership aims to boost Offline and Online media as to provide better media options for advertisers.
The goal of the alliance is to provide value-added media assets for both parties and getting traditional and digital media to be able to compete and provide an edge against the rest, in short to be key player in a rising OOH media space. Rodeo CEO Valens Subramaniam said advertisers this days always look for “chocolate flavours” when comes to media buys and it is always good to have hybrid media offerings to clients. Rodeo also worked with MNC’s and start-ups such as Shell, Axa, Kimberly Clark, Kenny Rogers Roasters, AFC, Super brands, Lenovo, iProperty, Happy Fresh, Avon, FoodPanda, Socar, Genting, Swatch, UMobile, Tune Protect, Tune Talk and lot more.
“We give importance in innovations, technology, and scalability in our media offerings, as to provide cohesive media opportunity for advertisers. Every campaign is unique and we craft every campaign differently to expect better results and provide better justifications on ROI.
Astro Blaze Digital Assistant Vice President Yew Weng said, “Working with Rodeo OOH transit media would further amplify our TV, Radio and Digital campaigns through out-of-home presence, which in-turn delivers greater proposition and return on investment for our clients. This alliance also enables Astro Blaze Digital to develop even more creative bespoke solutions for brands and advertisers.”
About Rodeo
Rodeo is a fast moving on-demand Adtech Company specialised in Transit Media and digitalization. We provide advertising platform using various vehicles such as Car, Trucks, Motorcycles and even Bicycles.
We connect Advertisers to target clients with relevant, interactive, engaging and contextual advertisements. Best of all, we provide data and analytics for every campaign which allows advertisers to monitor their campaign's performance. Hence transforming traditional media to digital.
About Astro Blaze Digital
Blaze Digital is a digital-first marketing solutions provider that creates value for marketers by marrying content and technology. We can help marketers effectively engage with their target audience by leveraging our intricate knowledge of the local Malaysian market, and expertise in content generation and monetisation.
Our Blaze Digital Network is comprised of 40 iconic Malaysian brands that captivate and spark conversations with over 48.4 million people monthly.
Our brands reach over 100 million people cumulatively on Facebook every month.
Yee-Haw!!!