Ask for Important Information.

Request that participants share any important information that you may have overlooked by asking, "Is there anything I haven't asked you that you think is important for me to know?" This question can uncover valuable insights and empower participants to take ownership of the conversation. Even with thorough preparation and thoughtful questions, unexpected revelations can arise, leading to missed opportunities or significant losses. By flipping the power dynamic and giving participants the chance to share what they know, researchers can gain new perspectives and uncover crucial information. This simple question can provide insights, drive clarification, and significantly increase the value of resulting reports, all while costing very little. #ResearchSuccessTip