Ask Ariel: Do we really need social media to fundraise?
Common Great
Forward-looking fundraising strategy, campaigns, and technology that get results.
Ariel Glassman, Common Great Founder and CEO, unpacks a question about social media and fundraising:
Is an active social media presence actually necessary for digital fundraising?
In one word, YES.?Watch the video for Ariel's explanation:
When it comes to fundraising online, an active social media presence is like a superhero's sidekick – it may not be the star of the show, but it sure helps save the day.?
Here are a few reasons why your organization needs an active and consistent presence on social media:
Social media platforms let you creatively showcase your impact and reach new audiences beyond your current email list. By sharing success stories, testimonials, and heartwarming moments, you can inspire others to support your cause.?
An active social media presence is just one piece of the puzzle for digital fundraising success. But like a well-tuned instrument in an orchestra, it can harmonize with other strategies and help your nonprofit hit all the right notes. So, embrace the power of social media and let your digital fundraising soar!