ASBN 07/19/23 Newsletter
ASBN Small Business Network
ASBN Your #1 source for small business news, content, and analysis.
Top Stories
Welcome to another episode of?The Female Founder Show?with Bridget Fitzpatrick , Co-Founder of?ASBN?and the?CBT Automotive Network.?On today's show, we're joined by Taylor Long, President and CEO of?Nomads Swimwear. This spirited serial entrepreneur found success through the niche she established in a competitive market.
It is common wisdom that a work-life balance is needed to be happy at work, but what if there was another way for small business owners and teams to find happiness and stability? On this episode of The Small Business Show, host Jim Fitzpatrick is joined by renowned author, speaker and consultant Dan Pontefract to discuss important lessons from his new book "Work Life Bloom—How to Nurture a Team that Flourishes." Pontefract has been featured in Forbes, Harvard Business Review and Entrepreneur.
Are you a coach, a speaker, an author, or a small to medium-sized business trying to get more clients or customers? Well, we have the answers to growing your business with influence by using the six "M"s. On today's The Small Business Show, we're joined again by Melinda Emerson, President of SmallBiz Lady Enterprises, who will walk us through the six "M"s of influence.
Hot Topics
Henry Ford, the pioneering American industrialist and founder of Ford Motor Company, not only revolutionized the industry but also left behind a treasury of profound wisdom. This includes his unique perspective on the fear of failure. (LEARN MORE)
领英推荐
The recent jobs report by the NFIB offers valuable insights into the current labor market trends and challenges for small business owners. The percentage of small business owners identifying labor quality as their foremost challenge has remained steady at 24%. (LEARN MORE)
Stripe, the esteemed eCommerce financial infrastructure platform, has announced an exciting collaboration with Google Workspace to enhance the payment experience for appointment bookings through Google Calendar. (LEARN MORE)
ASBN Cartoon of the Day
Way Back Wednesday
According to the?Bank of America 2022 Small Business Owner Report, 88% of business owners say inflation is currently?impacting their business. Today on the Small Business Show, America's number one small business expert, Melinda Emerson, shares her tips for handling inflation and recession-proofing your small business. Emerson is the CEO of Quintessence Group, and best-selling author of?Become Your Own Boss in 12 months.
Small businesses should focus their energy and marketing to a local and smaller audience, at least initially. Local audiences are easier to meet because they are in the same physical proximity. Larger national audiences, for example, are stretched thousands of miles apart, with unique languages, cultures, and interests that can make targeting a more extensive audience challenging. So, why should you focus on your local audience? How can you get your local audience's attention? Throughout this article, we will go through the unique benefits associated with marketing locally.