Artificial Intelligence (AI) Future in Digital Marketing (DM)

                   Digital Marketing(DM)

Digital marketing (DM) helps to promote your business online and also it helps to attract the relevant traffic to your website, by relevant traffic it means the one who shares the same interest which matches- out your product or service terms.

Digital marketing (DM) works by using a number of different strategies. Well, a structured campaign may use any combination of a number of different strategies.  

• Well Designed websites – your website should be well designed and informative about your Business, should show your honest dealings!

• Using SEO – It works according to the algorithm of Google to make your content on the Top.

• Conversion Optimization – can be defined as a marketing Optimisation process that follows the framework to increase the percentage of visitors completing your goal action.

• Content Marketing – Content marketing is a marketing technique with a simple aim to provide valuable and informative content to the people with the objective of converting them into your customers.

• Social Media Marketing – simply means making popular your brand name, product and services among the for using social media platforms like Facebook, Pinterest, Instagram, and many others.

For a successful Digital Marketing campaign!

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                  Artificial intelligence (AI)

Now come to the word AI, what is AI?

AI is a form of computer science used to create an intelligent machine that can recognize human speech, can learn, plan and solve the problem like Humans. Yes, correct like Humans!

There are many examples that fall under the work done by AI. 

• Speech recognition.
• Object detection.
• Solve problems and learn from given data. 
• Plan and approach for future tasks to be done.

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A brief history of AI

• John Maccarthy is the first person who coined the word AI and in 1956 the first AI conference held. 
• 1969, Shaker was the first general-purpose mobile robot built, part of AI invention can turn the light on and off and pushing boxes.
• 1997, Supercomputer 'deep blue' was designed, which Defeat the world's chess champion in a game this is the first time we can say computer uses logic to beat the human.
• 2002, the first commercially successful robotic vacuum cleaner created.
• 2005 to 2018, the long run and many things invented voice recognition, dancing robot, smart homes and many more, come from AI. 

So, if Artificial Intelligence(AI) Integrates with Digital Marketing(DM), it is going to make digital marketing more digitally improve. 

AI has been a slanting subject for a long time now and without a doubt made an incredible accomplishment. Al is altering in all business and advise promoting as of now it is at the developing stage. 

• 51% of marketers are already using AI.
•  27% more even planning on incorporating this technology.

If we talk about the future of AI in digital marketing (DM) it can be summarised in five points.

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1. AI helps you to understand your target audience which makes it more accurate targeting.

1. Improve User Experience without a doubt artificial intelligence (AI) can handle out things in a better way and can improve User experience.

1. You can create a more effective marketing strategy as you can have more information and accurate and updated, you can make the strategy more effective as it gives you the benefit of future tasking.

1. AI helps you to increase your productivity.

1. Increase Return On Investment (ROI) by using AI in digital marketing(DM).

So, AI is not going over shade Digital Marketing (DM), in fact, it is going to start being integrated into Marketing Campaigns to come out with a better result. 

Get more brand awareness, Increase your leads!

10x your business with digital marketing tactics.

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