Artificial intelIigence live in class @Sierre - arguably the most beautiful place to study Business Analysis in the Swiss Alps
Thomas Steiner
Head of Cyberlearn, professor and CEO of immotour ltd - digital transformer, tourism expert, consultant and board member
This post has first been published on my blog good-morning.ai
Today, the class of Catherine Tacchini and myself at the Sierre Business School explores the power of the Augmented Business Model (ABM) — a structured, creative, and collaborative methodology that allows business analysts, students, and professionals to work hand in hand with AI.
The ABM builds on the proven methodology developed by Strategyzer.com — especially the Business Model Canvas, Value Proposition Canvas, and Assumption Map. These tools provide a clear and visual structure for designing, analyzing, and testing business models. Our approach brings them to life by augmenting every stage with AI, enabling rapid prototyping and deeper strategic thinking.
But here’s the key: AI should not be used to replace thinking — it should be used to challenge and deepen it.
That’s why in our methodology, students and teams first complete the canvases themselves — thinking critically, making assumptions, mapping stakeholders. Only then do they consult AI to explore alternative viewpoints, test their logic, and enrich their work. And finally, they reflect again on the AI outputs, validate or adjust them — making the results truly their own.
This is true symbiosis, not blind delegation. It’s a process that strengthens strategic intelligence, creativity, and collective learning — empowering students and professionals alike.
???? For students: It's a hands-on experience of working with AI as a partner, not a threat. ???? For educators: It's a way to make teaching strategy and innovation come alive. ?? For business analysts: It enhances your workflow while reinforcing your role as the one who asks better questions. ?? For humans: It’s about reclaiming strategic creativity in a world of automation.
??? You can download the ABM posters for free on my website and test the methodology yourself.
Let’s stop just talking about AI. Let’s start thinking with it.
#AI #BusinessModel #BusinessAnalysis #Strategyzer #immotour #Education #Innovation #ChatGPT #ABM #AugmentedBusinessModel #Sierre #HEVS #HESSO #Strategy #NoMoreBlabla #HumansFirst #AIAugmentation #CollectiveIntelligence