Article On SEO

Introduction:

Making your website more visible to people who are looking for your product or service via search engines. SEO is part of the broader topic of Search Engine Marketing (SEM), a term used to describe all marketing strategies for search. SEM entails both organic and paid search.

SEO for my website:

1. Make your site interesting and useful.
2. Know what your readers want (and give it to them)
3. Act in a way that cultivates user trust.
4. Make expertise and authoritativeness clear.
5. Provide an appropriate amount of content for your subject.
6. Avoid distracting advertisements.
7. Use links wisely.

SEO works:

Search engine optimization (SEO) is?the art and science of getting pages to rank higher in search engines such as Google. Because search is one of the main ways in which people discover content online, ranking higher in search engines can lead to an increase in traffic to a website.

SEO successful:

Key SEO success factors include?optimizing for the search experience, creating content for people (not search engines), and preparing for voice search.

Importance of SEO:

SEO stands for Search Engine Optimization. In the simplest of terms, good SEO optimizes your visibility online. This means that the more people see your website, the more your online traffic increases, and the better your chances to provide your product or service to a greater number of people.

Challenges of SEO:

• Poor website structure and organization.
• Thin or low-quality content.
• Lack of mobile responsiveness.
• Slow page load times.
• Lack of on-page optimization.
• Ineffective or outdated keyword research.
• Poor link quality and quantity.
• Lack of local SEO optimization.

Negative effect of SEO:

Victims of negative SEO attacks may?find their content scraped, duplicated, and reposted across multiple other websites, diluting its originality in the process. This forces Google to filter the identical pages and make a judgment call on which should rank, and it's not always the original.