The Art of Unblocking Writer's Block
Julia Rosien
brand marketer | digital marketing & communications | strategic branding | storytelling & consumer experience
Practical tips for getting out of your own way and getting down to writing
All writers and bloggers have experienced writer’s block at one point or another. Every. Single. One. If you’re blogging for business, it can be stressful to have a deadline looming and inspiration coming from nowhere…The inability to perform can be debilitating, especially when it happens often.
Blogging for business can be tricky because while the content is focused on the brand, a strong, engaging voice makes it sharable. And let’s face it, unleashing our thoughts and feelings at work isn’t always easy. Sometimes it feels as if there’s a big stopper bottling up our feelings and no amount of teasing or tempting will pry it loose. A thousand emotions and thoughts swirl within and yet the writing is blah, blah, blah…
Relaxing into your authentic blogging voice
Take heart. Instead of whipping up some amazingly bland piece of content and sending it to your manager or editor to edit the blah out of it, take matters into your own hands. Unplug and get your creative flow flowing again. I guarantee that at least one of these tricks will help you find your writing mojo again. They've all worked for me - at least once during my career.
And your editor will thank you for not astounding them with your dull, dreary, uninspired writer’s block writing.
- Take a walk. The rhythmic movement of walking brings a sense of order to your body and mind. Swing your arms and take long strides, stimulating both sides of your brain. It might sound hokey but it works.
- Meditate. Let your mind run wild. Let whatever images and words that come to you happen freely. Hint – sit up so you don’t fall asleep. Yes, I’m speaking from experience…
- Doodle. Remember doodling when you should have been listening to a lecture. Try it again and see how it works. Start with a line and draw whatever design or picture that comes to mind. Just let the pen move without thinking.
- Random writing. Mess up a blank page with whatever thoughts come into your head. No rhyme nor reason – just jot down words. Writing with a pen and paper is the key here – you’re tricking your mind into opening up its creative doors by NOT using the computer.
- Do something physical. Clean out your desk, wash a sink full of dishes or help someone else in the office clean up a mess. The process of starting and finishing a task does wonders for creativity.
- Nap. A little rest in the middle of the day can be as refreshing as a shower in the morning. If you’re in a cubicle, go out to your car and set an alarm on your phone to wake you after 20 minutes. Hint: try a nap-a-latte. Drink a cup of coffee first and the caffeine will kick in as you wake up.
- Engage in another art form. If you play an instrument, unpack it and play it. If not, turn up the tunes and sing along.
- Wait a day. Sometimes giving things a little time is all that’s needed. Of course, if you blog under deadline, you’ll have to add a buffer zone to your deadline so you can enjoy this luxury.
- Read. Reading someone else’s thoughts can unlock our own. Pick up a book or read other blogs. Explore some of your earlier writing and blogging and enjoy how much you’ve grown.
- Write a letter. Sometimes writing your post as if it’s a letter unlocks the padlocks on your creativity. Write as if you’re answering a customer service query – which may answer other questions people have about your products.
Got writer’s block? What do you do to unclog and get the writing going again? Share your comments below – let’s continue the conversation.