The Art of Tonality in Sales.

Why is a tone so important?

When someone calls you, how do you commonly answer the phone? What do you usually say and how do you usually sound like?

Does it even matter how you sound like? What effect does that have on the one on the other end of the phone? What message does it convey to him? Does it help in scaling your sales ratio or does it do the opposite?

Sometimes, simple things such as these are left disregarded. Many do not realize how important tonality is in business.

It could either make or break the sale even before you start speaking your next sentence.

Hence, even in these minor details leave great impacts. Simple things such as these shouldn’t be left to chance.

We will consider why tonality is very vital in making the sales call. We will consider what a tone would imply during a call and what message that tells the caller at the other side of the line.

By being meticulous even in these unnoticed areas, we will be able to make a huge difference in the turnouts of our every call. By improving on this skill, we will be able to scale in landing a sale.

Why is tonality so important? Someone calls you up and you know it’s a prospect, how would you answer that call?

Will you say, “Hi! This is so and so!” You get too animated. One of the biggest mistake that salespeople make is when they get on the phone with a prospect of the other line, they sound too enthusiastic.

They become too hyped-up, too excited. When you here a very hyped-up answer to a call, what usually comes to your mind? Aside from the fact he may seem annoying with his voice?

He will sound too desperate. Although you’re trying to be nice, you will end up sounding desperate, wanting the call too much. By doing that, you lost the sale even before you start your next sentence.

This tonality sounds like a common salesperson. And when you hear yourself sounding like this, stop.

A salesperson will be so eager, excited, he follows every demand of the prospect. But that shouldn’t be the case.

Being an effective sales closer, we do not focus on prospecting but on the positioning.

Positioning involves having the right tone, the tone that would tell the prospect that they need you more than you need them.