Art, Technology, and Generative Design
We promised to highlight all the disruptive technologies that seem to explode in 2023, and now we are delivering! This month is all about generative design at?Speck Design . It nests under the umbrella of generative AI and is a term many people (including designers) aren't as familiar with. But we can assure you, it is fascinating. Follow along in March as we feature some of the most interesting applications and advanced design thinking around generative design and generative AI. Plus, as a future-facing product design agency, we'll reveal some of our own ideas on where designers and AI converge. Follow the conversation on?LinkedIn? and our design journal .
LOOKING BACK: LAST MONTH
White Space, Black Designers Needed: Full Series
At Speck Design, we have the privilege of being the only black-owned product design consultancy in the US. So it made sense for us to publish our full?White Space, Black Designers Needed?series to celebrate Black History Month. This riveting coalition of our three-part design journal series explores the disproportionate number of African Americans in design and the implications for human-centered design firms and society when representation in design falls short.?Read it?here? and?be sure to follow our?Beyond Design Thinking?publication on Medium.
Product Design
Designer Marco Simonetti's fashion concepts leveraging human intelligence, art, and AI are interesting, ethereal, and fresh. Says Simonetti, "All the major global brands are currently exploring AI, and I think there will be a huge opportunity for them both in terms of creative and communication perspective. AI could definitely give them the opportunity of engaging a wider community of potential consumers by creating new fields of action halfway between dream and reality."
Innovation
Dubbed BMW CE 04 Vagabund Moto Concept, the fully electric scooter combines refreshing design, functional elements, and peppy color schemes to attract young riders who crave a sporty aesthetic in their electric scooters. There’s even plenty of storage space to make this an ultra-practical and uber-stylish mode of transportation. The fully electric scooter combines refreshing design, functional elements, and peppy color schemes to attract young riders who crave a sporty aesthetic. And there is even plenty of storage space to make this an ultra-practical and uber-stylish mode of transportation.
Technology
领英推荐
Motorola has shared a rollable phone concept, essentially creating a phone that is almost all screen. Given the limited size of cell phones, it is understandable why manufacturers and consumers would want to take advantage of every piece of real estate available on devices. But, ergonomic and practical concerns could outweigh the benefits of a “larger” device. Nonetheless, it is a clever idea and still only a proof of concept, so it will be interesting to see where it goes.
Future Thinking
Dezeen's?Timber Revolution ?series explores the potential of mass timber and asks whether going back to wood as our primary construction material could lead the world into a more sustainable future. Also known as "engineered wood," the material is quicker, cleaner to assemble on-site, and lighter than traditional construction materials, making it a front runner in a race to sustainable building practices.
What We Are Listening To
According to Accenture research, only 12 percent of companies apply Artificial Intelligence-related capabilities in the right combination to achieve high performance. Organizations that have achieved success – and reached A.I. maturity – have mastered a set of data and A.I.-related skills, applying them across strategy, processes, and people. But what does that look like, and how is that done? It depends on your organization. But listening to this podcast is a good start.
What We Are Reading
The creative industry is undergoing a new revolution that will change everything we know about the partnership between technology and creativity. In this article, Dominik Heinrich looks a the future of the creative industry tempered by AI and highlights how augmented creativity, where humans and machines work together, could result in innovative and impactful solutions.
At Speck Design , we have been creating the future for 25 years, helping our clients build lasting connections with their customers through compelling and innovative product design. We believe the catalyst for effective design is passion, diversity, and partnership. We work with organizations big and small, local and global, start-ups, and legacy to bring their dreams to life and their vision to market.