The Art of seeing opportunity
Philippa Haynes
I help accountants and bookkeepers to STAND OUT. Podcast co-host
Finally.
I recognized opportunity 12 months ago. It had been staring me in the face but I hadn't known how or where to look for it.
25 years of expecting others to write my story and fulfill my dream for me. I'd stepped back rather than stepped forward.
It's funny but that key moment changed everything for me. Caused me to leave a well-paid job and step out on a long and undefined road. Because I hadn't got a clue about what I wanted to do. Foolish. It's not to be recommended.
All I knew is that I COULD NOT STAY.
But what to do? More of the same? No. Something new? By definition YES. But what...
I was now faced with a blank page and very little to fill it. Hmm. I sensed that something was staring me in the face and yet somehow it could not be seen. For some reason I thought back to something said to me years ago which at the time I'd mocked "you can't have fun if you don't plan it..."
This now sounded rather reasonable. And for the next few months I started to put some plans in place. I taught myself to visualize the end point and work back. I had a go. I thought about what I wanted to think and feel in the future. I developed a vision for my journey. And it transpired that what fueled my passion was supporting those who, like me, weren't able to see.
Because once I'd started to see the possibilities, I couldn't stop. Possibility everywhere and so few seeing it, feeling it or even wanting it for themselves. Many many people staying safe and trundling along with retirement in mind. Shuffling along because in a way it suited.
No more.
Because I now focus my business on unlocking the potential that businesses big and small can't see. I support them to visualize their future and to put in place goals to achieve this. Not just personal development goals but goals which will define WHAT their business is about and what it will become, WHO they want to attract, HOW they're going to achieve success. I help them to develop a plan and a vision for their brand.
Many start up businesses in particular you would expect to be opportunity seekers, potential spotters. But actually that isn't really true. Many many small businesses have been propelled by a starting idea of a product or service but have as yet not determined what truly defines them and their business. They are so close that they can't see in them what is truly unique.
Mortgage broker, insurer, financial planner, coach, candlestick maker...
All eager, energized and committed but unable to convey anything else which puts them ahead of their competitive crowd.
Opportunity is often the simplest thing. A moment in time. When the light turns on.
It's simple but sometimes simple isn't simple. It's staring us in the face but may as well be 10 metres under the earth. We don't see it. We don't feel it. We haven't taken a step back to examine it. The key is in the nugget of truth and then an examination of this nugget in detail.
Purposeful insight. Plans. Strategy. Brand vision. Tell your story in such a way as to be totally unique
“Be faithful to that which exists nowhere but in yourself- and thus make yourself indispensable.” André Gide
Think about it. See beyond the obvious. Plan.
https://www.insight101.co.uk/