ART In Action

?ART in Action? delves into the realm of the Art gallery. It opens up to the aesthetic of the white cube, while its walls enclose artworks evoking creativity, color, and irreverence.

?ART in Action? explores the resemblances between Art and furniture Design.?

Inside the white cube, the frames of even walls and ceiling-based discreet lighting aim to defy the constraints of space and time, while they accentuate color and light. Pedestals enhance a certain sense of sacredness, as they aim to physically and metaphorically elevate each design to the status of a work of art.?

When placed in this context, our curated designs aim to outdare the contradictions of an austere gallery space; they showcase their bespoke and fun nature, while challenging - and paying homage to - the neutrality of the gallery space.

?ART in Action? places a great emphasis on the human scale, which provides our furniture designs – and the art gallery - with meaning. We believe that, as humans position themselves at the center of the visible world, their presence becomes a vital aspect to a contemporary interpretation of Art. Visitors in an art gallery provide it with a much needed sense of scale - at length defining the significance of the exhibited artworks.?

Altogether, developments in Architecture and Design provided an ideal environment for showcasing such artworks inside our homes, which ends up wrapping up the concept of an artistic approach to a furniture design exhibition.

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