Arming Rebels: Why a Conformist Insurance Industry is NOT Ready for Rogue Risk
Ryan Hanley
CMO, Linqura | Founder, Finding Peak | On a mission to help leaders FINISH BIG.
The insurance industry is filled with conformists.
“The way it’s always been done” is honored as a feature rather than a bug in the system.
How different does the independent insurance industry operate today, in 2022, than it did in 2010? Or 2000? Or even 1990??
Everyone uses the same technology providers to deliver the same service through the same set of processes.
Sure, you can text your clients now…
…and these days, most agencies and carriers have websites (some are even mobile friendly).
…and yes, the somewhat widespread adoption of VOIP phone systems has even made remote work possible (while still inefficient versus what is possible).
But in reality, we’re all still playing following the leader.
We wait for the Big I Best Practices report, or a local competitor, or some naive young speaker at an industry event to share some new technology or process to peek our heads up and take note of the possible innovations at our disposal…and then do nothing, change nothing, try nothing.
In fact, we do everything we can to stay exactly the same.?
We are comfortable just the way we are…fat and rich, with time for golf and fancy trips to exotic resorts.
We have become the repressers, casting judgment on those that would question “The way it’s always been done” from the high castle walls we built to defend whatever little kingdom we’ve been able to carve out for ourselves over decades of traditional insurance production.
And you’re right to do so…
Yes, you read that correctly. I don’t blame you for becoming an authoritarian represser of innovation.
Innovation is the sandstorm chipping away at your castle walls.?
And those who would embrace the entrepreneurial mindset needed for innovation are the rebel army testing those castle walls for weakness.
These are the rebels at the gate, and they’re demanding more from the industry they’ve dedicated their professional lives to than is currently being offered.
Rebels at the Gates
Sitting in their castles today, the kings and queens of insurance do not, and quite frankly cannot, relate to those of us still living off the land.
It’s been too long since they felt the dissatisfaction and pain of survival.
The world was different when our bourgeoisie built their empires. There was space and time to grow. The ground was fertile, filled with opportunity and potential. All that was required was an effort to reap the bounty our great industry had to offer…and life was good…and everyone got their piece of the dream…their own little kingdom.
And each king and queen conformed to the rules of the realm… their respective kingdoms sharing the same structure and aesthetics, offering the same services, and interacting with each other in the same agreed-upon manner.?
Conformity is comfort.
“Conform or die” has become the ideology of our industry.
So, who are these rebels at the gates??
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They’re dissidents, malcontents, troublemakers, revolutionaries, loudmouths, rapscallion dreamers, and heterodox visionaries hellbent on carving out their own kingdoms.
…and they’re mad as hell, and they’re not going to take it anymore.
In the most simplistic of terms, they’re insurance producers who want control over their careers.
Arming the Rebels
The problem isn’t that these “Rebels” can’t conform, but rather they refuse to conform.
And before you go all, “This is what’s wrong with younger generations,” understand their refusal has nothing to do with entitlement and everything to do with self-preservation.?
See, you can’t build the kingdoms of yesterday, today.
All the fertile ground has been claimed, flags planted, and castles built.?
In fact, the “Rebels” aren’t really rebels at all. They’re just insurance professionals self-aware enough to understand they can’t get what you have the way you got it.
…and unfortunately, you’ve made it clear their name will never be on the outside of your building.
…or maybe I should say; fortunately, your ego and conformist mentality have opened the door for Rogue Risk to arm these rebels with the tools to take control of their career.
We call this a “No Ceiling” insurance career.
Are you a Rebel?
This is a call to arms.
Do you love insurance but feel out of place in the conformity of the traditional environment?
It’s time you went to battle (and don’t tell me selling insurance is anything less than warfare, in the first world non-violent sense) with the tools, training, processes, and culture that puts you in a position to win TODAY!
Do you want to carve out your own kingdom in the insurance industry??
Rogue Risk is arming the rebels.?
LFG!
Yours in insurance,
Hanley
p.s. if you want to learn more about a career at Rogue Risk, you can START HERE.
Senior Media Strategist & Account Executive, Otter PR
1 个月Great share, Ryan!
CMO, Linqura | Founder, Finding Peak | On a mission to help leaders FINISH BIG.
2 年Mick Hunt David R. Carothers, CIC, CRM ????Bradley Flowers Katherine Ternes Matt Naimoli Christopher Paradiso Jeff Roy Sydney Roe
Disrupt ???Innovate??Be Limitless ??
2 年I agree 100%!! There are a handful of technology providers in our space that have dominated the industry. And if you have an issue, navigating within their organizations can be challenging!!